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Education

Education has never been more complex – or more public

Your team is understaffed. Your platforms are scattered. And you're expected to communicate with students, parents, faculty, alumni, and prospective applicants – instantly, transparently, and with impact. From admissions campaigns to crisis updates to research spotlights, your job isn't just to post – it's to prove your institution is clear, credible, and competitive.

★★★★★ 4.8

from 100+ reviews

For

Marketing teams
Admissions offices
Comms departments

Let's make your data work harder

You don't just need more analytics – you need clarity, control, and proof.
Sotrender is built for the way educational institutions really operate: decentralized, fast-paced, and under constant review. Here's how we help.

Total clarity – even across 40 profiles

Running dozens of accounts across faculties, programs, or regions? Sotrender makes it easy to stay on top of it all. Track performance across Facebook, Instagram, TikTok, LinkedIn, and more – paid and organic, all in one app. Easily switch between accounts, tag content by initiative or department, and finally get a full picture without needing twenty spreadsheets. Bonus? Our benchmarking tools show you how your results compare to other schools – so you know where you lead, and where to step up.

Total clarity – even across 40 profiles

From crisis comms to campus pride –
know what resonates

Whether you're managing a reputational issue or showcasing student success, you need to know what content is cutting through. Sotrender makes it easy to identify high-performing posts, spot patterns over time, and learn what kind of messaging lands with which audience. That means more of what works – and fewer dead-end posts that drain time.

From crisis comms to campus pride – know what resonates

Recruitment pressure?
Make your campaigns count

You're investing in paid social to reach new students – but what's converting, and what's just noise? Sotrender tracks key ad metrics like CPC, CTR, and CPM in real time, benchmarks them against peer institutions, and gives you clear recommendations on how to improve. We'll help you get more from your spend – without relying on opaque automation from Meta.

Recruitment pressure? Make your campaigns count

Show leadership what strategy really looks like

You know your campaigns are working – but leadership needs proof. With Sotrender, you can turn raw data into branded, boardroom-ready reports in seconds. Highlight what matters most to each stakeholder: whether that's prospective student engagement, alumni participation, or faculty visibility. Build reports in a few clicks – or set them to auto-send so you never miss another meeting prep.

Show leadership what strategy really looks like

Built for schools that think big – and report smarter

Dzięki raportom z Sotrendera moja praca na co dzień jest efektywniejsza, a decyzje podejmuję na bazie konkretnych danych.

Artur Próchnicki

Senior Digital Marketing Specialist, LPP S.A.

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Ready to get results like these?

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Need data that speaks your institution's language?

Every school has a different structure. Every campaign has a different goal. Whether you're preparing a report for a rector, pitching funders, or reviewing faculty-specific results, we'll build exactly what you need.

tailored insights

Still have questions? Let's clear them up

Can I manage multiple faculties, accounts, and languages at once?
Yes. Whether you oversee 10 faculties, 40 accounts, or multiple campuses – Sotrender's built for complex, multi-profile management.
Can I benchmark my institution against others?
Absolutely. Our benchmarking tools help you compare performance against similar universities or schools to see what's working – and where you can grow.
Can I track paid and organic results in one place?
Yes. Sotrender gives you a unified view of paid and organic performance across platforms, with no spreadsheet chaos.
Will this help our recruitment campaigns?
Definitely. You'll get data on which posts, platforms, and creatives drive the most interest – so you can optimize your next admissions cycle.
What's included in the free trial?
You get 7 days of full access – no credit card required.
Can I automate reports for faculty, departments, or management?
Yes. Build and schedule custom reports to go out automatically – and save hours of manual work.
Do you offer opportunities for collaboration in digital marketing or social media education?
Absolutely! We'd be happy to run a guest lecture or workshop for your students on a scheduled date. We can also provide access to our app for students as part of the course.
We carry out academic research and grant projects at our university – do you support this type of work as well?
Of course. We've already collaborated with a number of universities by providing access to our data and insights for research and grant applications.
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