Brand Extensions

Official Publications & Ads

All official TCU publications and advertisements must include the arched TCU logo.

University Vehicles

All TCU vehicles – from street vehicles to maintenance carts – should be labeled with an official TCU logo. Artwork should be approved by University Marketing via brand.tcu.edu before production begins.

External Constituents

External organizations using TCU facilities for its activities (e.g., summer camps) may not use TCU logos, marks or images in a way that implies university sponsorship or endorsement, unless such use has been formally contracted and approved by the University Marketing.