At NORMA, we build software and AI with people at the core.
We care about each other, about our clients, and about the work we deliver. We believe that meaningful impact comes from empathy, trust, and craft. Craft matters. People matter more.

🧑‍🤝‍🧑 People before results
We care about impact, but never at the expense of humans. Empathy leads, excellence follows.

🙌 Low shame, high trust
Confidence grows when blame disappears. What matters is how we respond. We create a safe space to speak up, try, fail, and improve without fear.

💡 Assume good will
Trust is our default. We believe in each other’s good intentions, even when things are unclear or go wrong. We can criticize work, not people.

🗣️ Dare to disagree
Speaking up is part of the job. If you're not convinced, say it. We grow through honest feedback and respectful pushback.

🌍 Respect without exceptions
We work across cultures and beliefs. We stay neutral on politics and religion. Everyone deserves respect—no exceptions.

🤝 Sharing is not optional
We don’t hoard knowledge. We share what we learn, what we build, and what we struggle with. Teams move faster when everyone sees the whole picture.

🎥 Speak up, not just type
A quick video or face-to-face conversation often beats a long thread. We value human interaction for real clarity.

🚧 Break the tunnel early
Don't wait for perfect. Share rough drafts. Show your progress early. Feedback helps, silence doesn't.

📚 Learning & Growth

We grow through curiosity, not ego. NORMA funds certifications and gives you time on the clock to prepare. Learn fast, share often, improve continuously.