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The Drivetime podcast is now on YouTube. Watch expert insights, industry trends, and straight-talking conversations in full video — and never miss an episode by subscribing today.
The Drivetime podcast is the global auto tech podcast created to help you navigate the fast-moving world of automotive innovation.
As the industry continues to innovate with no speed limit, we’re here to help you understand the technology shaping our industry and how you can use it to your advantage.
Join your host Jacqui Barker, Keyloop’s Global OEM Strategy Director, as she sits down with special guests to dissect the industry challenges, trends, and talking points, so you’re always up-to-speed with what’s happening in the marketplace. These are straight-talking conversations that will appeal to anyone who’s interested in deepening their knowledge and shaping the future of automotive.
Latest Episodes
Latest Episode
Posted on 09 September 2026
S2
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EP 19.5
25MIN
Why Dealers Can't Just Sell Cars Anymore
It’s time for a gear change as Thomas Møller Sørensen, Director of DI Automotive, Denmark's dealer association, returns to reflect on some of the biggest themes shaping automotive retail. Thomas explains why the pace of change facing dealers today is unlike anything the industry has experienced before. From electrification and connected vehicles to changing customer expectations and new forms of competition, retailers are being challenged to rethink business models that have remained largely unchanged for decades.
The conversation explores why the automotive sector is shifting from being product-focused to service-focused, how dealers can unlock new opportunities through data, technology and aftersales, and why total cost of ownership is becoming more important than sticker price when discussing EVs with customers. Thomas also shares lessons from industry study trips to the US and China, discusses emerging opportunities around batteries, vehicle-to-grid technology and circularity, and explains why dealer groups must prepare for a future where efficiency and productivity are more important than ever.
Plus, Thomas reveals the American road trip that never happened, his dream Cadillac Escalade rental, and why Britpop classics from Pulp, Suede and Radiohead would be on the playlist.
Drivetime is the global auto tech podcast powered by Keyloop
Want to feature as a guest?
Are you shaping the future of automotive technology? Do you have insights that can help retailers, OEMs, and industry leaders better understand and leverage tech to drive efficiency and improve customer experiences? Then we want to hear from you!
Appearing on The Drivetime Podcast is a unique opportunity to:
- Share your expertise with a global audience of automotive professionals.
- Position yourself as a thought leader in automotive innovation.
- Help businesses unlock the power of technology for greater efficiency and a more connected customer experience.
Join our movement to demystify technology and help professionals integrate them into their businesses.
What do you want to hear us discuss?
We’re here to help you understand auto tech and take full advantage of its benefits. If you have a topic you’d like us to explain and explore, we’d love to hear from you.
Perhaps you’d like our perspective on a particular issue, or maybe you’d like to know how technology can help with a challenge your business is facing. Whatever it is, we want to know.
Get in touch and tell us what you’d like to hear more of in the future.
