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  1. Online-Retailer-in-UK Online-Retailer-in-UK Public

    Conducted RFM and market basket analysis on 500K+ transactions to segment customers and recommend products. Identified segments driving 80% of revenue and uncovered product affinities for cross-sel…

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  4. E-commerce-Sales-Analysis E-commerce-Sales-Analysis Public

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  5. Recommendation-System Recommendation-System Public

    Built a collaborative filtering model to predict user movie preferences from historical ratings. Analysed user similarity and item similarity to generate personalised recommendations. Deployed as a…

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    Analysed 20k+ tracks to identify audio features driving popularity. Found energy, danceability and loudness key for viral success. Compared Spotify/YouTube to guide release strategy.

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