Junior Data Analyst | Power BI | SQL | Reporting & Performance Analytics
I’m a Junior Data Analyst focused on transforming business data into clear, actionable insights. I specialise in Power BI dashboard development and SQL-based exploratory data analysis, with an emphasis on performance reporting, KPI tracking, and commercial decision support.
My experience includes building end-to-end reporting workflows — from data cleaning and modelling (Power Query, star schema design) through to DAX measure development and executive-ready dashboards. I’ve worked with structured datasets ranging from 10k–100k+ records to analyse revenue performance, customer behaviour, and operational trends.
Before transitioning into analytics, I ran my own business for several years, using structured KPI tracking, forecasting, and performance analysis to drive approximately 20% year-on-year profit growth. This commercial foundation shapes the way I approach analytics — practical, outcome-focused, and aligned with real business objectives.
- Designed a star-schema data model and transformed data using Power Query
- Developed DAX measures for revenue, margin, and YoY/MoM trend analysis
- Built an interactive KPI dashboard to analyse performance drivers
- Performed exploratory data analysis using PostgreSQL
- Utilised JOINs, CTEs, aggregations, subqueries, and window functions
- Identified revenue concentration patterns and high-value customer segments
- Structured analysis to simulate real-world financial performance reporting
- Power BI (DAX, Power Query, Data Modelling)
- SQL (PostgreSQL – JOINs, CTEs, Window Functions)
- Microsoft Excel (KPI tracking, forecasting)
- Python (pandas, matplotlib – developing)
Open to Junior Data Analyst, MI Analyst, and Reporting Analyst opportunities.