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#137: [WEBINAR RECORDING] Reinventing TV Buying and Agentic CTV

Live Webinar with Jules Minvielle, CEO/co-founder Oylzon

Dec 19, 2025

56:19

[Live Webinar]: With Jules Minvielle on Dec 18, 10:30 AM ET

Using AI agents to manage CTV fragmentation and complexity

Dec 15, 2025

#136: [WEBINAR RECORDING] The Future of Persona-Driven Advertising

With Rui de Fruites on C Wire’s New MatchPersona Agent

Dec 12, 2025

42:59

#135: Measuring Marginal Media Value

Last Media Dollar Live in London December 9; Findings from the Last Media Dollar Game; The Future of TV revealed through preferences.

Dec 2, 2025

November 2025

#134: 3Q25 AdTech, MarTech, Agency Update

Equal-dollar portfolio update AdTech10, MarTech8, Agency6; Outcome-Driven Ad World and Advertiser Types

Nov 19, 2025

#133: Quo Vadis Green Shoot AdTech Interviews

With David Mandeno, Co-founder/COO of Revving on Transactional-Based Funding

Nov 11, 2025

Last Media Dollar "Live" at Everyman Theatre London on December 9, 2025

A live game where media meets trade-offs with Cadi Jones on December 9, 2025.

Nov 6, 2025 • Tom Triscari

#132: From Matching to Clearing in Agentic AdTech

A look at how stable matching and real-time bidding converge with AdCP

Nov 5, 2025

October 2025

#131: A Matching Algorithm for an AdCP Stable Market

How the AdTech Context Protocol (AdCP) can turn Gale–Shapley’s 1962 matching algorithm into a framework for agentic market stability.

Oct 27, 2025

September 2025

#130: Updated Media Money Flows

If you haven’t already played Last Media Dollar to decide how you’d spread your media budget across 22 channels, you’re missing out.

Sep 30, 2025

#129: Novacap acquires IAS for $1.9B

All-cash transaction; Did Novacap get it right? Back-of-the-envelope estimates

Sep 25, 2025

#128: Genesis Motor America Case Study

Play it out with our Last Media Dollar experimental game

Sep 19, 2025

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