INTERNATIONAL CONVENTION CENTRE AND WELLNESS
CENTRE
OVERVIEW:
PROJECT LOCATION: INDIAN DRUGS AND PHARMACEUTICAL LIMITED
FACTORY COMPLEX, VEERBHADRA, RISHIKESH
PROPOSED LAND USE: MIXED USE DEVELOPMENT
MICE (MEETING, INTENSIVES, CONVENTIONS
AND EXHIBITIONS) TOURISM DESTINATION
INTRODUCTION TO TOPIC:
Convention center is a large building that is designed to hold a convention,
where individuals and groups gather to promote and share common interests.
Wellness center is generally used to mean a state beyond absence of illness
but rather aims to optimize well-being, psychological wellness and it is also
related to wellness tourism.
Convention centers typically offer sufficient floor area to accommodate
several thousand attendees. Very large venues, suitable for major trade
shows, are sometimes known as exhibition centers.
Convention centers typically have at least one auditorium and may also
contain bon concert halls, lecture halls, meeting rooms and conference
rooms. Some large resort area hotels include a convention center.
INTRODUCTION TO PROJECT:
Government of Uttarakhand has proposed an investment to develop
state of the art, world class International Convention center and
Wellness Centre in Rishikesh on PPP Mode.
The state has total area of 800 Acres (IDPL Factory Complex) land
available at Virbhadra Area, Rishikesh for this project.
The project has been divided into two:
Part 1 - International Convention Centre – Proposed Land (11 Acre)
Part 2 - International Wellness Centre – Proposed Land (150 Acres)
INTRODUCTION TO LOCATION AND SITE:
Rishikesh is popularly known as Yoga Capital of the World
The proposed location is surrounded by hills and bisected by the wide and
sluggish Ganges. It is an excellent place to meditate and study yoga.
The adventure activities such as trekking, wellness and water activities form a
backbone to drive the tourism activities in Rishikesh
Tourist Arrivals (2017) – 673226 (Domestic), 4815 (Foreign)
VEERBHADRA AREA, RISHIKESH:
ROAD MAP (IDPL FACTORY COMPLEX) IN VEERBHADRA, RISHKESH:
SITE LOCATION (IDPL FACTORY COMPLEX) IN VEERBHADRA, RISHKESH:
AIM OF THE PROJECT:
PART 1(CONVENTION CENTRE)
The State of Uttarakhand is well positioned as a tourist destination and
is desirous of pioneering in the high value tourism market segment of
Meetings Incentives, Conventions and Exhibitions (MICE)
With the help of technology and cutting edge design, proposed
Rishikesh International Convention centre (RICC) is proposed to be an
integrated complex with a host of complementary facilities such as
multi-purpose convention centre, meeting facilities, auditorium, at site 5
star hotel and complementary retail and commercial spaces.
PART 2(WELLNESS CENTRE)
An integrated wellness centre is proposed to be developed on 150
Acre land in Rishikesh This Centre will cater to larger society of nearby
districts.
The proposed opportunity is to Develop world class wellness centre
with all amenities on PPP Model.
This hospital will cater the society in all types of AYUSH treatments
and other treatments. This property will be one of its kind facility with
world class hospitality facility.
OBJECTIVE OF THE PROJECT:
PART 1(CONVENTION CENTRE)
MICE (Meetings, Incentives, Conferences and Exhibitions) is an
acronym used in relation of type of tourism which includes business
events and activities. It is the fastest growing segment in tourism
market. The convention industry provides immense benefits to the
broader economy as it generates on an average a higher spending
level, creates jobs and retains work forces, attracts global expertise,
promotes investment trade, communication, technology.
PART 2(WELLNESS CENTRE)
Wellness tourism represents the intersection of a powerful lifestyle
trend and a growing global industry.
Wellness industry projected to touch ₹150,000 crore by FY20*
Wellness tourists are high-yield tourists who bring greater economic
impacts.
Wellness tourism can support preservation of traditional culture and
natural assets, and can stimulate entrepreneurship.
Wellness tourism brings in revenues, creates jobs, and may help
improve the well-being of the general population.
