SWOT ANALYSIS
Strengths Weaknesses
(internal, positive factors) (internal, negative factors)
Technological upgradation Capacity constraints
Product specialization No monopolized product
Top cadres focus and involvement Lack of R & D activities
International System Certifications Low focus on safe and healthy environment
Strong process controls Workforce shortfall
Highly competent workforce Lack of process Digitization
Amicable and work inducing policies Poor financial planning
Reward and recognition culture Capital & Investment constraints
Loyalty of employees Cashflow constraints
Skill enhancement programs Employee turnover
Opportunities Threats
(external, positive factors) (external, negative factors)
Strong Market demand Competitors technological advancement
Induction of new customers Lack of Government focus to the industry
Existing Industry favoring policies Poor Infrastructure
Growth oriented economy Political instability
Comparatively Low inflation Escalating prices of input materials
Availability of skilled manpower Lack of Techonolgical upgradation
Foreign inclination to local market No research and development institutions
Low competition in market Increasing tax & tariff trend
Availability of input materials, equipment Poor purchasing power
Good information technology resources Law & Order and Security issue