Company name
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Product Requirements Document
1. Objective
2. Release
3. Features
4. User flow and design
5. Analytics
6. Future work
1. Objective
Vision Where you want your product to be in the future
Goals List product goals including their timeframe, and success metric
Initiatives List high-level product initiatives
Persona(s) Who the product is for
2. Release
Release Release name
Date Release date
Initiative Initiative that the release relates to
Milestones Release milestones
Features Features included in the release
Dependencies Release dependencies
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3. Features
Feature Feature or user story name
Description Description of what the new feature will do
Purpose Task or action the user wants to accomplish
User problem Pain point or challenge
User value How the proposed solution helps the user
Assumptions Business, user, or technical assumptions
Not doing Anything that is out of scope for this feature
Acceptance criteria Conditions of acceptance
4. User flow and design
Insert wireframes and mockups.
5. Analytics
Hypothesis: We believe <this feature> will achieve <this outcome>.
Key performance indicator Baseline Target Timeframe
6. Future work
Future features Purpose Priority Timeframe
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