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Monthly Marketing Metrics Calendar - Generated Customers

The document is a monthly marketing metrics calendar that tracks key performance indicators for various online and offline marketing campaigns from January to December. It shows the number of generated customers for each campaign by month. The total online and offline customers are calculated each month and an overall grand total and percentage from online campaigns is given. Line charts also visualize customer generation trends over time for different online marketing types and the overall percentage of customers from online marketing campaigns each month.

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goten25
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62 views6 pages

Monthly Marketing Metrics Calendar - Generated Customers

The document is a monthly marketing metrics calendar that tracks key performance indicators for various online and offline marketing campaigns from January to December. It shows the number of generated customers for each campaign by month. The total online and offline customers are calculated each month and an overall grand total and percentage from online campaigns is given. Line charts also visualize customer generation trends over time for different online marketing types and the overall percentage of customers from online marketing campaigns each month.

Uploaded by

goten25
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as XLSX, PDF, TXT or read online on Scribd
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MONTHLY MARKETING METRICS CALENDAR | GENERAT

MARKETING TYPE JAN FEB MAR APR


ONLINE CA
Social Media 1 2 3 1
Public Relations 0 0 0 0
Email 1 2 3 1
Direct Traffic 2 3 2 3
Search - Paid 1 2 3 1
Search - Organic 4 0 1 2
Other Online Campaigns 1 2 3 1
Referrals 3 2 4 6
0 0 0 0
OFFLINE C
Public Relations 1 2 3 1
Advertising - Print 2 3 2 3
Advertising - Radio 1 2 3 1
Advertising - Television 4 0 1 2
Other Campaigns 1 2 3 1
0 0 0 0
0 0 0 0

JAN FEB MAR APR


ONLINE TOTAL 13 13 19 15
OFFLINE TOTAL 9 9 12 8

GRAND TOTAL 22 22 31 23

% RESULTS FROM ONLINE 59% 59% 61% 65%

GENERATED CUSTOMERS BY ONLI


60

50

40
40

30

20

10

0
JAN FEB MAR APR MAY JUN

Social Media Public Relations


Search - Organic Other Online Campaigns

MARKETING GENERATED CUSTOMERS


100

90

80

70

60

50

40

30

20

10

0
JAN FEB MAR APR MAY JUN JUL AUG SEPT OCT NOV DEC

Or Click Here to Create a Monthly Marke


DAR | GENERATED CUSTOMERS Create a Monthly Marketing Metrics Calendar with

MAY JUN JUL AUG SEPT OCT NOV


ONLINE CAMPAIGNS
2 3 4 5 6 7 8
0 0 0 0 0 0 8
2 3 4 5 6 7 8
2 3 2 3 2 3 2
2 3 4 5 6 7 8
6 7 2 0 2 0 7
2 3 4 5 6 7 8
8 7 6 5 1 2 3
0 0 0 0 0 0 1
OFFLINE CAMPAIGNS
2 3 4 5 6 7 8
2 3 2 3 2 3 2
2 3 4 5 6 7 8
6 7 2 0 2 0 7
2 3 4 5 6 7 8
0 0 0 0 0 0 1
0 0 0 0 0 0 1

MAY JUN JUL AUG SEPT OCT NOV


24 29 26 28 29 33 53
14 19 16 18 22 24 35

38 48 42 46 51 57 88

63% 60% 62% 61% 57% 58% 60%

USTOMERS BY ONLINE MARKETING CAMPAIGN TYPE


MAY JUN JUL AUG SEPT OCT NOV

Public Relations Email Direct Traffic Search - Paid


c Other Online Campaigns Referrals Row 12

ERS % ONLINE MARKETING GENERATED CUSTOMER


66%

64%

62%

60%

58%

56%

54%

52%
OCT NOV DEC JAN FEB MAR APR MAY JUN JUL AUG SEPT OCT

onthly Marketing Metrics Calendar with Smartsh


trics Calendar with

DEC GROWTH

9 13%
5 -38%
9 13%
8 300%
9 13%
3 -57%
9 13%
4 33%
1 0%

9 13%
3 50%
9 13%
3 -57%
9 13%
2 100%
1 0%

DEC GROWTH
57 8%
36 3%

93 561

61% 2%
NOV DEC

ATED CUSTOMERS

AUG SEPT OCT NOV DEC

ith Smartsheet

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