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Tugas Module 4

This document outlines an assignment for a graduate-level Strategic Management course, providing details on the task, expectations, grading criteria, and references. Students are asked to complete an open-book assignment analyzing techniques for evaluating corporate-level strategy, due within one week for a letter grade assessment based on format, timeliness, and meeting requirements. References are provided to aid students in their analysis of portfolio matrices and factors for assessing industry attractiveness and company evaluations.

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24 views3 pages

Tugas Module 4

This document outlines an assignment for a graduate-level Strategic Management course, providing details on the task, expectations, grading criteria, and references. Students are asked to complete an open-book assignment analyzing techniques for evaluating corporate-level strategy, due within one week for a letter grade assessment based on format, timeliness, and meeting requirements. References are provided to aid students in their analysis of portfolio matrices and factors for assessing industry attractiveness and company evaluations.

Uploaded by

ttaranetee
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as DOCX, PDF, TXT or read online on Scribd
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Fakultas Program Studi Tatap Muka Kode MK Disusun Oleh

04
Pasca Sarjana Magister Teknik P541700006 DR Ir Iwan Krisnadi MBA
Elektro

TUGAS PERKULIAHAN

Strategic
Management
Judul Tugas
Judul Tugas: Techniques for Analysing
Corporate – Level Strategy
Deskripsi Ketentuan
Latihan memahami techniques for Tugas bersifat openbook
Analysisng Corporate – Level Strategy Diperbolehkan bertanya tetapi tidak
diperbolehkan minta dibuatkan

Luaran/Output Jadwal
Mahasiswa paham tentang cara Tugas dikumpulkan paling lambat
menganalisa strategi tingkat Corporasi satu minggu setelah tugas diberikan

Penilaian
Bobot Kriteria
Bobot nilai yang digunakan adalah A – Kesesuaian dan ketepatan format
F dengan nilai tertinggi adalah A dan Kecepatan Penyerahan Tugas
terendah adalah F

Daftar Pustaka
1. Bettis, Richard A. , and William K Hall. “ Strategic Portfolio Management in the
Multibusiness Firm” California Management Review 24 no 1 (Fall 1981), pp 23-38
2. Hussey , D E “ Portfolio Analysis: Practical Experience with the Directional Policy
Matrix “, Long Range Planning 11, no 4 (August 1978) . pp 2 - 8
3. Thompson, Arthur A, Jr and Strickland III, Strategic Management:Concepts and cases,
Business Publications Inc, 1984, chap 4
1. What is the role of soul-searching corporate strategy evaluation?

2. What to look for in determining Corporate Strategy

3. Briefly explain :

a. The BCG Growth – Share Business Portfolio Matrix


b. General Electric’s Nine – Cell Business Portfolio Matrix
c. A Product / Market Evolution Portfolio Matrix

4. Please list the factors to consider in Assessing Industry Attractiveness

5. Please list the sources of information for Assessing Industry Attractiveness and Evaluating
Companies

a. Concerning the Population, economy, and current business conditions


b. Industry information
c. Company – oriented information

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