BA in Fashion Design & Technology
BA in Fashion Design & Technology
COURSE STRUCTURE
1st Semester
1. Fashion World including the History & Evolution of Fashion (Theory)
2. Basic Design & Sketching (Practical)
3. Basic Principles of Garment Technology (Practical)
4. Design Ideas (Practical)
2nd Semester
1. Fashion Illustration (Practical)
2. Textile Science & Fabric Artistry (Theory)
3. Drafting, Adaptation & Clothing Construction (Practical)
4. Introduction to Computer & Computer Aided Design (Theory & Practical)
3rd Semester
1. Pattern Making & Garment Production (Practical)
2. Fabric Production & Adornment Techniques (Practical)
3. Fashion illustration & application (Practical)
4. Fashion Marketing & Merchandising (Theory)
4th Semester
1. Apparel Production & Quality Control (Theory)
2. Development of Foundation Skill (Practical)
3. Accessory Design (Practical)
4. Fashion Forecasting (Practical)
There will be Summer Training at the end of 4th Semester.
5th Semester
1. Advance Garment Making Techniques (Practical)
2. Fashion Management and Entrepreneurship (Theory)
3. Special Event Management for Fashion Industry (Practical)
4. Costume Designing (Practical)
6th Semester (Project)
1. Fashion Art & Photography
2. Portfolio Development
3. Range Development
(Garment + Training Report + File, Presentation)
First Year
Paper I: Fashion World including History & Evolution of Fashion
Course Objective:
To familiarize students with fashion terminologies and to have a proper knowledge of the
process with which fashion has evolved through different ages.
To make students aware of world costume.
To get a close look at the work of various Indian as well as western designers.
Course Contents
Unit-1
(a) Fashion Terminology
(b) Fashion Theories & Fashion Cycle
Unit-2
Study of Indian costumes:
(i) Costumes of Gujarat (ii) Costumes of Karnataka & Kerala
(iii) Costumes of UP and MP (iv) Costumes of Rajasthan
(v) Costumes of Kashmir (vi) Costumes of Punjab
(vii) Costumes of Himachal Pradesh
Unit-3
Study of World Costume
(i) Costumes of Ancient Egypt (ii) Costumes of Greek Civilization
(iii) Costumes of Japan (iv) Costumes of China
(v) Costumes of North America
Unit-4
20th Century Fashion
(i) Significant Development Decade-wise
(ii) Designers – Important Indian and International Designers and their
contribution.
(iii) Development of Fashion Industry.
Teaching / Learning Methodology
Demonstration, Lecture, Presentation through latest learning aids.
Reference Material:
1. A History of Costumes in the West – Boucher
2. 20th Century Fashion – Peacock J.
3. Fashion Costume & Culture – Encyclopedia in 5 volumes
4. Designer From Haute Coutre to Merchandising – Maria Castanleno
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Sketching
Unit 1: Introduction to fashion sketching, Basic pencil shading, Rules of perspective, Still life
Unit 2: Fashion figure proportions, Basic block with measurement s according to fashion figure,
Flashing of block figure-front, back, side and three-fourth views, Photo analysis
Unit 3 : Basic figure forms
Unit 4 : Fashion heads, Facial features, Different hair styles, Quick sketching
Teaching / learning methodology
Demonstration, Lecture, Presentation through latest learning aides.
Reference materials
1. Fashion Sketch Book by Beena Abling
2. Fashion Drawing Designs; Magazine of Thailand
3. Fashion Drawing- The Basic Principles by Anne Allen and Julion Seama
4. Fashion Design Drawing & Presentation by Patckic, J. Ireland
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Teaching / Learning methodology
Lecture, Demonstration, Presentation through latest learning aides, Visit to garment
industries.
Reference Materials
Garment Technology for Fashion Designers - by Gerry Cooklin
Sewing For the Apparel Industry - by Claire Shaeffer
Patter Cutting for Lingerie, Beach Wear and Leisure Wear – by Ann Hagger
Reader Digest's Sewing Apparel
SECOND SEMESTER
Paper I : FASHION ILLUSTRATION
Course Objective
To help to draw the basic elements in children's wear figures.
To be able to express the air of innocence and the nature of youth on paper.
To add more dynamic, playful, yet awkward nuances to the full-front, three quarter turned,
and profile poses for children.
To have an in depth knowledge of different color mediums.
To be able to sketch free hand from life
Course contents
Unit-1: Fabric Representation: Illustration of different fabrics: silk, satin, cotton, chiffons,
georgettes, crepes, jutes etc.
Unit-2: Designer sketching & Fashion Illustration : Matching pose to garment, attitude in pose,
illustration & design, stylization for design.
Unit-3 : Garment and Garment details
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Unit-4: Use of different colour media: shading pencils, water & poster colors, steadtlers, Charcoal
pencils & water proof ink.
Unit-5: Drawing Accessories
Unit-6: Model Drawing
Unit-7: Range Development: Campus wear, Office wear, Party wear, Beach wear, Fusion wear.
Reference material:
i. Fashion Sketch Book - Beena Abling
ii. Model Drawing - Beena Abling
iii. Innovative Fashion Sketching - RIta Gersten
iv. The Use Of Markers In Fashion Illustration -Modezcichnen Mit Markern
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Unit-6: Male bodice & variation, Male sleeve block & variation, Some additional features of male
garments, drafting of 'Churidar' Kurta, Jacket, Coat.
Unit-7: Drafting trough latest, Drafting Software.
Teaching / Learning methodology: Demonstration, Presentation through latest learning aides,
Supervision of student's work
Reference Materials
-Pattern Cutting Made Easy - Gillian Holman
- Designing Patterns - Hilary Campwell
- Pattern Cutting For Woman's'Outwear - Gerry Cookling
- Pattern Cutting - Ann Hagger
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THIRD SEMESTER
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Types of weaves:
Plain Weave : Notation & Fabrics Made Through Plain Weave
Hopsack Or Matte Weave : Notation & Fabrics Made
Twill Weave : Notation, Derivation & Fabrics Made
Satin & Sateen : Derivation & Fabrics Made
Fancy Weave : Fabric Specifications Making Particulars
Summery
Unit-4: Care & Maintenance of Fabrics: Color fastness test, Stain removal, Storage, Maintenance
of clothes, Dry cleaning, Use of starches & white agents
Unit-5: Aari work, Machine Embroidery
Practical
Weaving samples, Aari work samples, Machine embroidery samples
Teaching / Learning Methodology
Lecture, Demonstration, Presentation through latest learning aides, Visit to weaving
industries.
Reference Materials
Introduction To Textile - by Marry L. Cowan.
Textile Fiber To Fabric - by Bemard. P. Coman
Hand Book Of Textile Design - by Jacquic Wilson
Vastra Vigyan - by Bela Bhargava
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Paper IV : FASHION MARKETING & MERCHANDISING
Course Objective
To understand the basic concept and objectives of merchandising
To investigate the that principles that underpin the fashion marketing and merchandising
concept development and adaptation.
To provide the theory and practice of fashion marketing and promotional processes.
Course Contents
Unit-1: Marketing: Concept, Objective, Task, Product & Services Marketing Philosophy, Market
Segmentation, Marketing Strategies, Market Opportunities, Four Ps of Marketing,
Export/Import Policies, International marketing.
Unit-2: Introduction to Merchandising, Role of Merchandiser, Fashion Business, Language Of
Fashion Business, Foreign Fashion Business Procedures, Leading International Designers
And Their Labels
Unit-3: Merchandising For Profits, Direct / Indirect Expenses, Terms of Sale, Different Types of
Discounts, Calculation Of Material Cost, Accounting
Unit-4: Interpreting Customer Demand, Developing A Fashion Image, Types Of Buyers, Buying In
Domestic And Foreign Market, Visual Merchandising, Advertising.
SEMESTER-IV
Course Objective
Getting familiar with the various stages of manufacturing apparels. Knowing the
techniques of quality maintenance to improve production.
Course Contents
Unit 1: Cutting Department: Machinery, Fabric Lying, Marker Pep Ration, Sorting, Numbering And
Bundling.
Unit 2: Fusing Department: Interlining And Its Importance, Fusion Machines
Unit 3: Production Department: Selection Of Production System, Production Planning, Sewing
Machines, Parts And Functions Of Single Lockstitch Machine Double Needle, Over Lock,
Button Hole And Buttoning Machines, Function Of Stitch, Attachments Used In Sewing
Machines, Trends In Sewing Machines.
Unit 4: Finishing and Pressing Department, Trimming Department, Packing Department
Unit-5: Introduction to Industrial Engineering Concepts In Improving Apparel Productivity, Work
Study And Standard Time Calculation
Unit 6: Apparel Accessories And Components
Unit 7: Introduction To Quality Control Definition Of Quality, Importance of Quality, Fabric
Inspection Through Various Standards.
Unit 8 : International Care Labeling System, Inspecting Garments By Using The Spec Sheet And
Identifying Faults.
Unit 9: Applying Quality Assurance Programs in All Departments.
Teaching / Learning Methodology
Lecture, Presentation through latest learning aides.
Reference Materials
- Quality Control in Apparel Industry- P V Mehta
- The Technology of Clothing Manufacture - Harrfold C. and Latham
- Managing Productivity In The Apparel Industry- R Bheda - Introduction To Clothing Product
Management- Chutler A G
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B. A. in Fashion Design & Technology
SEMESTER-IV
Paper II : DEVELOPMENT OF FOUNDATION SKILL
Course Objective
To train students for effective communication skill and use of modem communication
techniques, to enable them to face the challenges of in the competitive world of fashion.
Course Contents
Unit 1: Communication : The basic fundamentals.
Unit 2: Business Communication.
Unit 3: e-Communication, Web-Designing.
Unit-4: Making Presentations and Communication Skills
Description: In this course students learn how to effectively share information through
conversations, interviews, speeches and presentations. The course combines
information on how to design messages and how to effectively deliver messages to
make an impact on and stand out with potential employers and clients.
Topics include: Answering questions, giving speeches, giving presentations, key
messages
Unit-5: Managing Image and Impressions
Description: This course aims to help students make a powerful and positive
impression upon meeting potential employers and clients. Students will learn to
continually assess the image and impression they are projecting to others and how to
make changes that improve the image they project to others.
Topics include: Etiquette, first impressions, projecting a positive image
Unit 6 : English Language Skills
Description: This course will inculcate English language skills in the learners and aims
to develop a sound foundation in English. The curriculum will be similar to English as
Secondary Language (ESL) and English Communication Skills (ECS) courses in
universities. The learners will develop an ability to use English for thinking,
communicating, writing and speaking after taking this course.
Topics include: Grammar, diction, speaking and writing English
Unit 7: Essentials of Teamwork
Description: To Be Developed
Topics include: Working in a team, techniques to build teams, leading teams, dealing
with difficult team members
Unit 8: Personal Career Planning
Description: This course introduces students to the concept of aligning personal
interests and goals with career aspirations in a reasonable and meaningful manner.
Students will learn to set effective goals for professional development and realize the
importance of acquiring additional skills for employability and success.
Topics include: Aligning interests and career, goal setting
Teaching / Learning Methodology
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Paper III : ACCESSORIES DESIGN
Course Objective
To provide an understanding of the relationship between accessories and garment in order
to create the "overall look".
To make students be well informed about all aspects of accessories, ranging from the raw
material used to the actual designing, production, matching, costumer use and marketing.
The students will be introduced to the world of accessories and its appropriate terminology
and language.
Course Contents
Unit 1: Introduction To Accessories, Importance Of Accessories, Terminology Of Accessories
Unit 2 : Types of Accessories: (Belts, Eyewear, Footwear Gloves, Handbags, Headwear, Veil and
Hair Accessories, Jewelry, Hosiery, Luggage, Shawl, Scarves And Hanker chives,Ties And
Neckwear, Umbrella, Watches, Wigs And Hairpieces, Other Accessories)
Unit 3
Components of accessories: Gems, Gem cut and setting (Significance, Anatomy of Gems,
Types Of Gems, Gem Cutting)
Leather (Significance, Anatomy Of Leather, Types Of Leather)
Feather (Usages Of Feathers In Accessory, Anatomy Of Feather, Types Of Feathers, How
To Buy Feathers)
Textile (Significance, Overview Of Yarns, Fibers And Fabrics, Different Types Of Fabrics
Used In Accessories)
Laces & Braids (Significance, Anatomy Of Laces, Types Of Laces, Types Of Braids)
Other Components Of Accessories (Metals, Beads, Artificial Flowers, Shell, Plastic, Glass,
Wood Etc)
Unit 4: Design Development: Basic accessory designing using all principles of design, Thematic
design, Coordination of accessories with the final Project work. (sheet work)
Unit 5: Marketing of Accessories
Practical
Making of : Indian & western jewelry, Head gear, Belt, Scarves etc
Assignment : Making accessories in coordination of the final Project
Teaching I Learning methodology
Lecture, Demonstration, Presentation through latest learning aides, Discussion
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Five Ensembles On Sheet With Details
Teaching / Learning methodology
Lecture, Presentation through latest learning aides, Presentation by students, Video tapes
of fashion shows
Reference Materials
Fashion Forecasting - Pernaf
Color Forecasting - Tracydiane & Cassidy
Internship/Summer Training
Objective
To enable the students to acquire the practical knowledge regarding the design and
production of garment at industrial level.
To study the current market trend of garments at boutique and at industry level.
To get acquainted with the basic concepts if marketing and merchandising related to the
fashion industry.
All the students are required to undergo an internship in any of the Garment Industry,
Manufacturing Unit, Designer's Boutique, Import/Export House, etc for Four weeks after
the completion of Third year. After coming back from the internship the students have to
submit a detailed report about the working of the industry.
THIRD YEAR
FIFTH SEMESTER
Paper I : ADVANCE GARMENT MAKING TECHNIQUES
Course Objective
To develop the technique with which, without using the drafting methods, balic blocks are
Increased and decreased in size.
To learn pattern making through Dummy
To acquire the basis knowledge of Dummy making.
Course Contents
Unit 1: Grading Techniques-Concept And Uses, Grading For Bodice Block (Male, Female), Grading
For Sleeve Block (Male, Female), Grading For Skirt Block ( Female), Grading For Trouser
Block (Male, Female)
Unit 2: Draping Techniques-Concept And Uses, Draping For Bodice Block (Male, Female), Draping
For Sleeve Block (Male, Female), Draping For Skirt Block ( Female), Draping For Trouser
Block (Male, Female)
Teacning/Learning Methdology
Demonstration/Lecture, Presentation through latest learning aides, Supervision of student's
work
Reference Materials
- Pattern Grading For Women'Cloths-Garry Cooling
-Pattern Grading For Men' Cloths- Garry Cooling
-Gabric Form Adn Flat Pattern
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Unit 1: Principles Of Management, Planing, Organizing, Directing, Staffing, Communication &
coordination. Finacnce, Human Resource Dvelopment. Relevance of management In
Fashion Design.
Unit 2: Entrepreneurship- The Entrepreneurial Spirit, Qualities of An Entrepreneur. Government
Policies, Starting A New Project, Project Planning & Formulation, Market Research Location
Of The Project, Plant Lay Out, Franchising.
Unit 3: Financial Planning, Policies of Government & Financial Institutes Regarding
Entrepreneurship Development. Tax Planning, Tax Exemption and Deduction, Remedies of
Industrial Sickness.
Unit 4: Decision Making And Supervision, Steps In Decision Making, Qualities of A Supervisor
Teaching/Learning Methodology
Lecture, Presentation through latest learning aides.
Reference Materials
- Management for development - Vikram Sarabhai
-Principles of management - Rerry and Franklin
-For entrepreneur only - Harell
- How Fashion Works - Gavin Waddel
SIXTH SEMESTER
Paper I : FASHION ART & PHOTOGRAPHY
Course Objective
To give the students an insight into the various other art forms related to fashion design.
To make the students be familiar with application and development of practical skills with
the help of related art forms.
Course Contents
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Unit-1: Craft Documentation: The craft documentation will make the students understand in
detail the local craft and relate them to contemporary situations, Evolution of craft of any
identified region, Understanding the material characteristic (raw material). Relating craft
to contemporary situation
Unit-2: Applied Art: Design of Logo, Design of Monogram, Design of Carry Bags, Design of
Invitation card & Poster
Unit-3: Fashion Photography.
Teaching/Learning Methodology
Lecture/Demonstration, Presentation through latest learning aides, Research, Field Visits,
Project
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