Direct Outreach Strategy
# Direct Outreach Strategy (Step-by-Step Plan)
## 1. Target Clients Define Karo
Target wo log jo development services chahte hain:
- Small & Medium Businesses (jin ki outdated websites hain)
- Startups jo naye apps ya websites launch kar rahe hain
- E-commerce Stores (Shopify, WooCommerce, ya custom solutions)
- Real Estate, Medical, Restaurants, Gyms (jo automation chahte hain)
## 2. Client Hunt Karne Ke 3 Best Tarike
### (A) Facebook & LinkedIn Groups
1. Relevant Groups Join Karo:
- Website Development & Design
- Mobile App Development Business
- Entrepreneurs & Startups
- Small Business Owners
2. Engage & Pitch Smartly:
- Group me logon ke questions ka reply karo.
- Example: Koi banda likhta hai Mujhe ek app banwani hai Tum reply karo:
"Hi [Name], hum similar apps develop kar chuke hain. Aapki requirements kya hain?"
- Isse trust build hoga aur clients khud DM me aayenge.
### (B) Cold Email Outreach (Best for High-Paying Clients)
1. Email List Banao:
- Google se top businesses in [your area] search karo.
- Websites se contact emails collect karo.
- LinkedIn se bhi decision-makers ka email mil sakta hai (Hunter.io jese tools se).
2. Cold Email Template (Use This):
```
Subject: Improve Your Website & Increase Conversions
Hi [Client Name],
I was checking your website [website name], and I noticed some areas where improvements could
boost your sales & user experience.
We specialize in **custom website/app development**, and we've helped similar businesses achieve
[mention any result].
Would love to offer you a **free consultation** to discuss how we can help. Let me know if you're
open to a quick call this week.
Best,
[Your Name]
[Your Contact Info]
[Your Website/Portfolio]
```
- **Daily 20-50 Emails Send Karo**. Consistency se hi results aayenge.
### (C) LinkedIn Direct Messaging (High-Ticket Clients)
- Business Owners & CEOs ko Add Karo.
- Personalized Messages Send Karo.
- Example Message:
```
Hi [Name],
I saw that your company [Company Name] is growing fast!
Do you need help with website/app development? I run a development team, and weve worked with
[similar companies].
Lets connect if you're open to discussing this!
```
- **Daily 10-15 Outreach Messages Send Karo.**
## 3. Follow-Up Strategy (80% Deals Follow-Up Se Close Hoti Hain)
- 1st Follow-up: **2 Din Baad** (Polite Reminder)
- 2nd Follow-up: **5 Din Baad** (Extra Value Do e.g., Free Audit)
- 3rd Follow-up: **10 Din Baad** (Last Offer Urgency Create Karo)
- Follow-up ke liye Google Sheet ya CRM use karo taake track rahe.
## 4. Call Pe Convert Karna (Closing Deals Like a Pro)
Agar client interested ho jaye to usko **Zoom/WhatsApp Call pe le aao**.
1. Uski Problem Samjho (Listen More, Speak Less)
2. Usko Solution Dikhao (Screenshare ya Portfolio Share Karo)
3. Budget Discuss Karo (Packages Ready Rakho)
4. Urgency Create Karo (Limited Spots ya Discount Offer Karo)
5. Contract & Payment Final Karo
## Daily Routine (Execution Plan)
| Task | Quantity | Time Required |
|------|---------|--------------|
| Facebook Groups Engagement | 5-10 comments | 30 mins |
| Cold Emails Send | 20-50 emails | 1 hour |
| LinkedIn Outreach | 10-15 messages | 30 mins |
| Follow-Ups | 5-10 clients | 30 mins |
| Calls/Meetings | 1-3 calls | 1-2 hours |
## Next Step: Start Now
1. Facebook & LinkedIn Groups Join Karo.
2. Cold Email List Banana Start Karo.
3. Outreach Messages & Emails Send Karna Shuru Karo.
4. Daily Routine Follow Karo.
