2024 MID-YEAR

eCommerce
platform
migration
report
Table of Content
2024 Mid Year eCommerce Platform Migration Report

Factors Influencing eCommerce Platform Migration 3

1. Limited functionality 4
2. Scalability issues 5
3. Cost considerations 6
4. Security concerns 7

Most Chosen eCommerce Platform for Migration in the

First Half of 2024 8
1. Shopify 10
2. WooCommerce 12
3. Magento (Adobe Commerce) 14
4. BigCommerce 16
5. PrestaShop 18

Which Platform is Ideal for Your Business? 20

Top 6 Prioritized Features When Selecting an

eCommerce Platform 21
1. Headless commerce 22
2. Personalization 24
3. Omnichannel 26
4. B2B features 28
5. AI & Automation 30
6. Security measures 32
What Features Does Your Business Need? 33

Conclusion 35

2024 Mid Year eCommerce Platform Migration Report 1

 Introduction

Are you stuck on a platform that no longer meets your needs or unsure
where to start searching for a new home? You're not alone. In the first
six months of 2024, we helped thousands of businesses migrate to a
new platform.

This 2024 Mid-Year eCommerce Platform Migration Report is designed

to be your comprehensive resource for navigating this critical decision.
We've leveraged our in-house data alongside extensive industry research
to provide you with the insights you need to make an informed choice.

In this report, we will delve into the key reasons why businesses are
migrating from their current platforms and some top eCommerce
platforms currently. We will then equip you with the essential factors to
consider when selecting your new eCommerce platform, ensuring it
aligns perfectly with your growth aspirations.

By the end of this report, you will be able to:

Identify clear signs that a platform migration is the right move

for your business.

Choose the platform that unlocks your business growth potential.

Confidently navigate the platform selection process with

knowledge of essential features.

2024 Mid Year eCommerce Platform Migration Report 2

Factors Influencing
eCommerce Platform
Migration

Businesses considering a platform switch are influenced by a number

of factors. By understanding current trends in platform popularity, both
online stores and the consultants who advise them can gain valuable
insights into the market. This data-driven approach equips advisors
with the information they need to have strategic conversations with
clients, ultimately leading to better-informed decisions about platform
migrations.

We conducted an in-house survey of our customers to understand

further the key drivers leading to their decision to migrate to a new
platform. Here are the main findings:

Others Limited functionality

9% 50%

Security concerns
12%

Cost considerations
16%

Scalability issues
13%

2024 Mid Year eCommerce Platform Migration Report 3

1. Limited functionality
Imagine a platform as a toolbox. It has a set of features that users rely
on to get their jobs done. You might be able to hammer some nails and
cut a few boards, but more complex tasks like building cabinets or
furniture become impossible. This frustration and inefficiency mirror
what users experience on a platform with limited features.

Our survey results shed light on the specific functionalities businesses

are missing:

Lack of customizability:

22%
Lack of add-ons:

8%
Bad customer support:

8%
SEO features:

7%
Other features (themes, product variants, B2B features, etc.):

5%

Inevitably, this leads to the need for a new platform. This migration
allows them to work more efficiently and achieve their goals without
the constant limitations imposed by the old solution.

2024 Mid Year eCommerce Platform Migration Report 4

2. Scalability issues
Unlike functionality, which focuses on the platform's capabilities,
scalability refers to a platform's ability to grow and adapt alongside a
business's expanding needs. This is also proven to be one of the main
reasons why businesses are leaving their current website.

13%
of businesses report their current platform hinders
scalability, forcing them to explore new options.
LitExtension migration data

Platforms usually face processing power, storage, and network

bandwidth limitations as user bases and data volumes increase. This
translates to slow performance, crashes, and an inability to
accommodate new users or data.

This decline in user experience and the potential for security breaches
create a compelling reason for platform migration. By migrating to a
more scalable solution, platforms can handle larger workloads without
compromising performance.

We loved our current platform at first, but it became

increasingly sluggish and frustrating as our sales grew. Adding
new products and managing inventory was a nightmare. We
needed a platform that could scale with us, not hold us back.
That's why we decided to migrate.

Sarah Jones, Managing Director

Migrated from Lightspeed to BigCommerce.

2024 Mid Year eCommerce Platform Migration Report 5

3. Cost considerations
Cost emerged as a major concern in our survey, too. The picture is quite
clear: Businesses need affordable platforms that scale cost-effectively
as they grow.

16%
of businesses cited high platform costs as a
motivating factor for migration.
LitExtension migration data

Many businesses are finding that their existing platforms' total cost of
ownership (TCO) is rising faster than ever. This can be due to factors
like outdated technology requiring expensive maintenance, limited
scalability hindering growth, or inflexible licensing models.

If the ongoing costs outweigh its ability to generate sales and revenue,
businesses are likely to seek alternatives. A new platform with a lower
TCO can improve return on investment (ROI) by reducing expenses and
allowing for increased investment in growth-oriented features.

The hidden fees on our old platform were killing us. Every
transaction came with a percentage cut, and then there were
additional charges for things like storage and bandwidth.

Helen D., Project Manager

Migrated from Drupal Commerce to Shopify

2024 Mid Year eCommerce Platform Migration Report 6

4. Security concerns

4.1M
websites containing WITH
75%
of fraud & data theft involve
malware at any eCommerce platforms, further
given time. emphasizing their vulnerability.
(Getastra) (Getastra)

Data breaches are a constant threat, with a single incident capable of

exposing sensitive user information and costing businesses millions of
dollars. Older or outdated eCommerce platforms, often lacking robust
security features and frequent updates, become prime targets for
hackers. Thus, many businesses are moving to a new solution to secure
their precious database.

In fact, our in-house survey revealed that 12% of businesses are leaving
their current platform because of security concerns. This underscores
the critical need for a secure platform that safeguards sensitive
customer data in today's ever-evolving threat landscape.

2024 Mid Year eCommerce Platform Migration Report 7

Most Chosen eCommerce
Platform for Migration
in the First Half of 2024

Navigating the vast array of eCommerce platforms can be

overwhelming. While identifying your feature needs is crucial,
understanding current migration trends can be a powerful asset.

Based on our internal analysis, WooCommerce emerges as the most

migrated-from platform among businesses, comprising 24.4% of
migrations. Magento follows at 15.8%, while PrestaShop stands at 7.7%,
indicating a noticeable shift away from these platforms in recent trends.

Others 28.3% WooCommerce 24.4%

Shopify 2.2%

Wix 2.3%
Magento 15.8%
Squarespace 3.4%
OpenCart 4.3%
Shopware 4.5% PrestaShop 7.7%
BigCommerce 7.1%

Most migrated-from platforms in the first half of 2024

2024 Mid Year eCommerce Platform Migration Report 8

At the same time, our data also highlights the platforms businesses are
increasingly migrating to. Accordingly, our migration analysis reveals
Shopify as the dominant platform choice (nearly 70%), likely due to its
user-friendliness, scalability, and extensive app marketplace.

Other popular options include WooCommerce for budget-conscious

businesses, BigCommerce for scalability needs, Magento for
enterprises requiring extensive customization, and PrestaShop for
selling globally.

Others 4.5%
Prestashop 1.2% Shopify 69.6%

Magento 6.9%
BigCommerce 4.7%

WooCommerce 13.1%

Most migrated-to platforms in the first half of 2024

Methodology
For this report, we centered on our in-house data collected
from over 2000 eCommerce migration projects conducted in
the first half of 2024. This comprehensive dataset reflects
insights gathered from diverse stakeholders, including
agencies, eCommerce enterprises, and freelancers.

2024 Mid Year eCommerce Platform Migration Report 9

1. Shopify

In first place, Shopify won the hearts of many businesses with its wide
range of strengths compared to other alternatives.

First, it goes beyond the basics, offering features that cater

to modern business needs. From headless commerce for
ultimate design flexibility to B2B functionalities and AI-powered
automation, Shopify equips businesses with all the latest
technology to help them grow.

Second, the platform offers Shopify Plus, specifically designed

for high-volume businesses. Shopify Plus provides a scalable
architecture that effortlessly accommodates significant growth
in traffic, product volume, and sales. This eliminates the need for
disruptive platform migrations as a business thrives.

2024 Mid Year eCommerce Platform Migration Report 10

 Third, Shopify takes data protection seriously, employing a
robust security framework. This includes industry-leading
measures like AES-256 encryption for data at rest and in
transit, Level 1 PCI DSS-compliant payment gateways for
secure transactions, and a bug bounty program to address
vulnerabilities proactively.

However, it's important to consider all aspects before making a decision.

While feature-rich, Shopify operates on a subscription model with
pricing tiers increasing with additional functionalities. Additionally, app
dependence on certain features can add complexity and cost.

Who is Shopify for?

Shopify is ideal for a wide range of businesses seeking a
user-friendly platform with a robust feature set and a
scalable architecture. Startups and small and
medium-sized businesses (SMBs) can leverage its core
functionalities to establish a strong online presence.

2024 Mid Year eCommerce Platform Migration Report 11

2. WooCommerce

With 13.1% of the data, WooCommerce is a strong second place for

popular migrated-to platforms. It offers greater control and flexibility
compared to hosted solutions. Developers have access to the core
code, allowing for extensive customization and integration with various
tools and services.

When running an online store on WooCommerce, businesses can find

core features like product management, inventory tracking, secure
payment gateways, and shipping integrations. While not as
comprehensive as Shopify's built-in features, this foundation can be
expanded upon with plugins.

2024 Mid Year eCommerce Platform Migration Report 12

Nevertheless, keep your eyes on the amount of installed plugins on
your WooCommerce site. Adding too many of these can slow down
your store's loading speed and overall performance. It's advisable to
implement desired functionalities through custom coding (CSS, jQuery,
HTML) whenever possible or limit the number of plugins installed.

Who is WooCommerce for?

WooCommerce offers a compelling alternative for
businesses seeking a cost-effective and customizable
eCommerce solution.

2024 Mid Year eCommerce Platform Migration Report 13

3. Magento (Adobe Commerce)

Magento remains a dominant force, accounting for 6.9% of migrations.

Its built-in order management system streamlines order processing,

fulfillment, and inventory management. This simplifies complex
order workflows and ensures efficient handling of high-volume sales,
which is particularly beneficial for businesses managing a large
number of orders or those with intricate fulfillment processes.

For businesses selling to other businesses (B2B), Magento offers a

powerful set of built-in functionalities. One such feature is Company
Accounts, which enables you to manage multiple user accounts within
a single B2B customer organization.

2024 Mid Year eCommerce Platform Migration Report 14

However, Magento's power comes with a cost. Due to its open-source
nature and extensive customization options, Magento requires higher
technical expertise for setup, maintenance, and ongoing development.

Who is Magento for?

Magento’s robust architecture scales effortlessly to handle
massive traffic volumes and product catalogs, making it
perfect for large enterprises and fast-growing businesses.

2024 Mid Year eCommerce Platform Migration Report 15

4. BigCommerce

BigCommerce captures a significant portion (4.7%) of migrations,

impressing businesses by its exceptional scalability. The platform
utilizes a distributed network of servers and cloud resources, ensuring
your store remains fast and responsive even during peak traffic periods.

Also, BigCommerce offers a robust and well-documented API that

allows seamless integration with various third-party tools and
services. Whether you require advanced marketing automation, robust
customer relationship management (CRM) software, or specialized
fulfillment solutions, the API empowers you to extend your online store's
functionalities and streamline operations as your business grows.

2024 Mid Year eCommerce Platform Migration Report 16

In addition to its scalability, BigCommerce offers built-in workflow
automation capabilities to streamline your operations further and
enhance efficiency. You can easily set up workflows to trigger actions
based on order status automatically. These include sending order
confirmations, shipping notifications, or automatically updating
inventory levels once an order is fulfilled.

Who is BigCommerce for?

BigCommerce offers a compelling alternative for businesses
seeking a comprehensive and scalable eCommerce solution.

2024 Mid Year eCommerce Platform Migration Report 17

5. PrestaShop

While not appearing amongst the top 3, PrestaShop deserves a closer

look. Unlike some platforms that require additional integrations or
workarounds, PrestaShop offers a comprehensive set of built-in features
to streamline cross-border selling.

This platform seamlessly manages multiple languages and currencies,

allowing you to tailor your online store to different regional audiences.
You can also customize product descriptions, tax rules, and shipping
options to comply with regional regulations and preferences.

2024 Mid Year eCommerce Platform Migration Report 18

Whether you're selling on your own online store, marketplaces like eBay
or Amazon, or even brick-and-mortar locations, PrestaShop provides a
centralized platform to manage inventory, orders, and customer
information across all channels.

PrestaShop's scalability might not be on par with enterprise-grade

eCommerce platforms like Magento. For businesses anticipating
significant growth, evaluating their future needs is crucial before
committing to PrestaShop.

Who is PrestaShop for?

If multi-channel strategy is your top priority, PrestaShop
is definitely a strong candidate. Its multi-language and
currency support expands your global reach.

2024 Mid Year eCommerce Platform Migration Report 19

 Which Platform
is Ideal for Your Business?

Feature Shopify BigCommerce WooCommerce Magento PrestaShop

Ease of Use Very Easy Easy Moderate Difficult Moderate

(Technical (Extensive (Technical
knowledge technical knowledge
needed) expertise) helpful)

Cost Monthly Monthly Free to install Free to install Free to install

Subscription Subscription (Paid extensions (Paid extensions (Paid extensions
available) available) available)

Scalability Excellent Excellent Depends on Depends on Depends on

hosting & hosting & hosting &
platform version platform version platform version

Customiz- • Wide range Customization Require Highly Easily access

ability of themes via API access third-party apps customizable both front and
• Theme code to enhance back end for
customization customizability customization
via Liquid

eCommerce • Abandoned • Streamline • Comprehensive • Powerful • Impressive

features cart savings checkout suite of features reporting catalog
on all plans processes with thousands management
• Advanced
• Great inter- • No transaction of extensions B2B inventory • Diverse payment
nationalization fees for all plans • Excellent sales management methods
options with management &
• Impressive • Inventory • Incredible set
Shopify Markets SEO features
security tracking across of cross-border
• Powerful features multiple locations eCommerce
• Unlimited
omnichannel features
products and
management
variations to sell

Technical Low Low Moderate High Moderate

expertise

Ideal for All-size Enterprises Businesses High-volume Small to

businesses with in-house looking for a enterprises medium-sized
development cost-effective with complex businesses
team solution needs

2024 Mid Year eCommerce Platform Migration Report 20

Top 6 Prioritized Features
When Selecting an
eCommerce Platform

Robust features can give you an edge in the competitive race of

eCommerce. Whether it's advanced security features, data-driven
marketing tools, or robust content management capabilities, a
feature-rich platform empowers you to deliver a superior customer
experience that sets you apart from the competition.

Thus, it’s not strange to say these features are your business's strategic
weapons. They help you personalize the customer journey, streamline
operations, and ultimately achieve long-term growth.

We meticulously analyzed leading industry reports and expert

predictions to identify the key features most likely to impact your
business in 2024. These reports consistently highlight the following
features as top priorities for businesses selecting a new platform, including:

1 Headless commerce
2 Personalization
3 Omnichannel
4 B2B features
5 AI & Automation
6 Security measures

2024 Mid Year eCommerce Platform Migration Report 21

1. Headless commerce
The traditional approach to eCommerce
platforms often resembled a monolithic
structure - a single platform handling both
the front-end and back-end functionalities.
While this method offered a one-stop
solution, it restricted businesses from
creating a unique online experience.

Meanwhile, headless commerce separates the two layers. They

communicate through "messengers" called APIs. The storefront requests
information and functionality (like adding an item to your cart) from the
stockroom via these APIs, creating a smooth shopping experience even
though everything runs independently.

How can it improve your business?

Headless commerce empowers businesses to deliver new experiences

faster than traditional platforms. Your team no longer has to wait in a
developer queue to modify back-end systems. Instead, they can
leverage APIs, experience management tools, and user-friendly
interfaces to update the online storefront themselves.

76%
of businesses report it
72%
of businesses say it increases agility,
offers more flexibility allowing teams to make storefront
and customization. changes faster.
(Salesforce) (Salesforce)

2024 Mid Year eCommerce Platform Migration Report 22

The benefits of headless commerce are undeniable, reflected in its
rising popularity. By offering unmatched flexibility, faster innovation
cycles, and streamlined operations, this feature is definitely going to be
a dominant force in recent years.

How K2 Breaks Free with Headless Commerce

K2 Sports, a collective managing diverse fashion brands, felt restricted

by their old platform and needed a more agile solution. That’s when
they adopted a headless approach, choosing BigCommerce's robust
API-driven backend for efficiency and Contentstack's CMS for a rich
front-end experience.

The results were impressive. In just under 9 months, K2 launched 8

brands and 16 websites. Content creation also soared. A Contentstack
study revealed a 75% reduction in site creation time, a 90% increase in
content publishing speed, and a 50% boost in productivity.

2024 Mid Year eCommerce Platform Migration Report 23

2. Personalization

89%
Today's customers crave a sense of
connection, expecting online stores to
cater to their unique needs and
of decision-makers believe preferences. Imagine the difference
personalization is invaluable between a generic online store and one
to their business' success in that feels like a friendly salesperson
the next three years. anticipating your desires – that's the
(Twilio) power of personalization.

But personalization isn't magic. It hinges on effectively using customer

data. You need to be smart when handling all the data collected from
customers, which could include browsing behavior, purchase history,
preferences, etc.

How can it improve your business?

The best eCommerce platforms offer intuitive personalization tools

that do the heavy lifting for you.

These tools help you understand your customer data and translate it
into actionable insights, saving you time and resources. No more
struggling to decipher data on your own – these features allow you
to create targeted product recommendations, dynamic content, and
personalized marketing messages that resonate with individual
customers.

2024 Mid Year eCommerce Platform Migration Report 24

Learn how to do strategic personalization from Nike

The Nike app acts as a central hub, offering exclusive early access to
new launches and personalized recommendations. The integrated
rewards program incentivizes app usage, building a loyal customer base.

However, the personalization goes beyond the app. Nike leverages

customer data to curate eCommerce experiences. By understanding
purchase history, preferences, and potential activity data from
wearables, Nike showcases relevant products and promotions,
significantly boosting conversion rates.

The results speak for themselves. Personalized experiences attract new

customers and keep existing ones engaged. By offering valuable
incentives and relevant product suggestions, Nike strengthens customer
relationships, increasing customer acquisition and retention.

2024 Mid Year eCommerce Platform Migration Report 25

3. Omnichannel
In 2023, consumers sent a clear message:
convenience is the priority. They don't
want to be restricted by channels – they
research online, compare prices on social
media, and might even visit a physical
store before making a purchase. This
browsing behavior is becoming the norm,
with 73% of retail consumers shopping
across multiple channels before making
a purchase.

This shift in consumer behavior is why omnichannel retail is not just a

trend – it's the future of eCommerce in 2024. Omnichannel seamlessly
integrates your online store with other touchpoints, including social
media platforms, mobile apps, and even physical stores. This creates a
unified shopping journey for your customers, regardless of where they
interact with your brand.

How can it improve your business?

By meeting customers on their preferred channels, you open doors to

more sales opportunities. Imagine a customer seeing a targeted ad on
social media and then being able to complete the purchase seamlessly
on their phone. Omnichannel eliminates channel barriers, making it
easier for customers to convert.

2024 Mid Year eCommerce Platform Migration Report 26

TechGadgets Co.'s Seamless Omnichannel Journey with WooCommerce

TechGadgets Co., a leading electronics retailer, faced a common

hurdle: a disconnect between their online store and brick-and-mortar
locations. Inventory management across both channels was also a
challenge, risking excess stock or frustrating stockouts.

The solution came in the form of WooCommerce. By implementing an

omnichannel strategy with WooCommerce, TechGadgets Co. bridged
the gap. Customers could now browse the same extensive catalog
online and in-store, with the added convenience of "Click and Collect"
purchases. Robust inventory management ensured real-time stock
levels across all channels, eliminating overstocking and frustrating
out-of-stock situations.

Within the first year, TechGadgets Co. saw a significant 30% increase in
sales. This can be attributed to the seamless omnichannel experience
that catered to customer preferences, allowing for convenient online
browsing and in-store options.

2024 Mid Year eCommerce Platform Migration Report 27

4. B2B features
The traditional divide between B2B and
B2C commerce is fading fast.
Companies are no longer confined to a
single model. We're witnessing businesses
transitioning in both directions. Some B2B
companies are expanding their reach by
venturing into B2C sales, while others
with a B2C foundation are recognizing
the potential of the B2B market.

The B2B market is booming, with sales projected to reach $3.1 trillion in
the United States by 2027. By having a platform that can handle B2B
transactions if the opportunity arises, you'll be well-positioned to
capitalize on this growth.

How can it improve your business?

These B2B features streamline transactions by automating processes

like order management and bulk ordering, saving you and your clients
valuable time. This efficiency translates to happier customers, as
features like account portals and reorder functionality empower them
with self-service options.

Ultimately, robust B2B features can become a sales driver by

personalizing product offerings and handling complex pricing
structures, all while boosting overall efficiency.

2024 Mid Year eCommerce Platform Migration Report 28

From Manual Orders to Personalized B2B Sales with Brooklinen

Brooklinen, a shining star in the DTC world, faced a roadblock: scaling its
B2B operations. Their traditional method of handling B2B orders-phone
calls and manual processing - was time-consuming. This lack of
personalization also hindered customer experience and limited growth
potential.

The solution arrived in the form of Shopify B2B features. Brooklinen

recognized the platform's flexibility and harnessed it to create a
dedicated B2B portal. The portal mirrored the user-friendly experience
of their DTC site but catered to the complexities of B2B transactions.

With self-serve ordering in place, 80% of the team's time was freed up
for strategic initiatives. B2B customers, no longer restricted to phone
calls, enjoy a personalized buying experience on par with DTC customers.

2024 Mid Year eCommerce Platform Migration Report 29

5. AI & Automation
The list would be incomplete with AI-powered features and how
they automate a business’s working process. Businesses recognize
AI's immense potential, with nearly half (48%) actively experimenting
with the technology and 29% already reaping the benefits of full
implementation.

84%
of eCommerce leaders believe AI offers a
significant competitive advantage.
(Salesforce)

How can it improve your business?

The impact of AI is felt across various departments. Marketing teams

leverage AI for personalized product recommendations and targeted
campaigns, while sales teams benefit from AI-powered lead scoring
and chatbots. Even customer service is undergoing a revolution, with AI
chat support offering 24/7 assistance.

2024 Mid Year eCommerce Platform Migration Report 30

Amazon Speaks Volumes: Revolutionizing Commerce with
Voice Shopping

By pioneering voice commerce, Amazon demonstrates how AI can

revolutionize eCommerce. This innovation transformed how customers
interact with Amazon. Imagine the ease of simply speaking your orders
instead of navigating menus.

Powered by AI, Alexa lets you search for products with your voice, add
them to your cart, and even reorder frequently purchased items.
Natural Language Processing (NLP) allows Alexa to understand your
spoken commands and translate them into actions.

Additionally, Alexa can leverage your purchase history to recommend

relevant products, personalizing your shopping journey. And for
established Amazon users, voice shopping seamlessly integrates with
existing accounts and payment methods, making it a familiar and
smooth experience.

2024 Mid Year eCommerce Platform Migration Report 31

6. Security measures

Consumers today are highly

security-conscious, and a data breach
can quickly shatter trust, leading to lost
sales and a damaged reputation.

eCommerce giants like PayPal and Mailchimp have experienced data

breaches, while industrial titans such as Henry Schein, a healthcare
products distributor, have fallen victim to ransomware attacks. These
incidents highlight the significant financial losses businesses can face –
the costs associated with data recovery, legal fees, and regulatory fines
can be crippling.

While reputable platforms prioritize security, businesses must take a

proactive approach and thoroughly evaluate the security measures
offered. Such initiatives include:

Understand features like data encryption, regular security

updates, access controls, and secure payment gateways.

Look for platforms that adhere to industry-recognized security

standards like PCI DSS and GDPR.

Inquire about the platform's security audit practices.

2024 Mid Year eCommerce Platform Migration Report 32

 What Features
Does Your Business Need?

This guide recognizes the distinct needs of eCommerce businesses and

provides a roadmap to identify the features that best support their
growth in the future. You can make the decision based on your unique
needs, business model, and budget constraints.

When your business has complex product catalogs or integrations

Headless commerce architecture

Advanced inventory management
Search functionality and filtering
Handle large data volumes
Bulk editing tools
Complex product relationships and categorization

When your business sells across multiple channels

Omnichannel
Real-time inventory synchronization
Low-stock alerts
Local SEO optimization
Point-of-sale (POS) integration
Customer self-service options

2024 Mid Year eCommerce Platform Migration Report 33

When your business caters to specific niche audiences

Targeted product recommendations

Personalized product bundles
High-quality product information
Loyalty programs
Customer support or live chat

When your business targets businesses or handles large order volume

Workflow automation
Account management
Complex pricing and discounts
Custom catalogs
Advanced inventory management
Real-time shipping rates
Bulk order functionality

2024 Mid Year eCommerce Platform Migration Report 34

Conclusion

To survive in the eCommerce world, businesses must adapt to

ever-changing customer behaviors and rising trends. By going for a
suitable eCommerce platform, you can avoid the "costly pitfall" of
migrating your store multiple times as your business grows. From then
on, you will be well on your way to achieving success.

While this report compares some popular eCommerce platforms,

there are still more potential solutions on the market. Don't hesitate
to explore industry-specific platforms that might cater to your unique
niche or research up-and-coming players that align with your vision.

2024 Mid Year eCommerce Platform Migration Report 35

 About LitExtension

No matter which platform you choose, migrating your existing store is a

daunting task. LitExtension, providing the #1 eCommerce migration
service, is here to make the process smooth and stress-free.

Trusted by over 200,000 businesses worldwide, we offer a secure and

seamless solution for transferring your valuable data to your new
eCommerce platform, including products, customers, orders, and more.

Basic Migration All-in-One Migration

3-step simplicity Zero effort required

Selling while migrating Personalized migration
24/7 expert support experience
Data security guaranteed Dedicated Personal Asisstant
Risk-free experience Bank-level security
3 months of FREE updates Precise and reliable migration
Clear delivery process

Contact Us
Email: [email protected]
Hotline: +84967114835
Website: https://litextension.com/

2024 Mid Year eCommerce Platform Migration Report 36