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Cornea's Partner Program - Trial

The Cornea AV Partner Program is a tiered partnership initiative aimed at fostering successful collaborations in professional audio-video solutions, offering varying levels of benefits from entry-level access to strategic business planning. Each partnership level provides specific advantages, including financial incentives, technical support, and marketing resources, with clear pathways for advancement based on revenue and customer satisfaction metrics. The program includes a structured implementation timeline and success metrics to ensure partner growth and program effectiveness.

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5 views5 pages

Cornea's Partner Program - Trial

The Cornea AV Partner Program is a tiered partnership initiative aimed at fostering successful collaborations in professional audio-video solutions, offering varying levels of benefits from entry-level access to strategic business planning. Each partnership level provides specific advantages, including financial incentives, technical support, and marketing resources, with clear pathways for advancement based on revenue and customer satisfaction metrics. The program includes a structured implementation timeline and success metrics to ensure partner growth and program effectiveness.

Uploaded by

iktukda
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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Cornea AV Partner Program

Objective - Building Successful Partnerships in Professional Audio-Video


Solutions*

1) Program Overview

Our tiered partnership program is designed to reward commitment, drive


growth, and ensure mutual success.

2) Partnership Levels & Benefits

Level 1 | Entry Level | Authorized Partner

✓ Standard Product Portfolio Access

✓ Basic Training Resources

✓ Sales Support Tools

✓ Partner Portal Access

Level 2 | Silver Partner

Everything in Authorized, plus:

✓ Enhanced Margin Structure

✓ Marketing Development Funds

✓ Priority Technical Support

✓ Demo Unit Program Access

Level 3 | Gold Partner

Everything in Silver, plus:

✓ Dedicated Account Manager


✓ Joint Marketing Campaigns

✓ Advanced Certifications

✓ Premium Lead Generation

Level 4 | Platinum Partner

Everything in Gold, plus:

✓ Highest Margin Structure

✓ Territory Protection

✓ Executive Support Access

✓ Strategic Business Planning

3) Financial Benefits

Margin Structure

* Base: 15-20%

* Project Registration: +5-10%

* Volume Bonus: Up to +5%

* Annual Growth: Up to +3%


_________________________________________________

4) Special Incentives

* Early Payment Rewards

* Bundle Deal Bonuses

* Quarter-End Spiffs

* Annual Performance Bonuses

4) Partner Support Framework

-Technical Enablement
* Product Certifications

* Installation Training

* Design Consultation

* Technical Workshops

- Business Development

* Sales Training

* Lead Generation

* Marketing Support

* Business Planning

5) Growth Path
- Requirements & Advancement

Authorized ➔ Silver

• Quarterly Revenue: [Target]

• Certified Staff: 1

• Customer Satisfaction: 85%

Silver ➔ Gold

• Quarterly Revenue: [Target]

• Certified Staff: 2

• Customer Satisfaction: 90%

Gold ➔ Platinum

• Quarterly Revenue: [Target]

• Certified Staff: 3+

• Customer Satisfaction: 95%

6) Implementation Timeline

Phase 1: Foundation (Month 1-2)


* Partner Portal Setup

* Training Material Development

* Legal Framework Creation

* Marketing Collateral Design

Phase 2: Launch (Month 3-4)

* Partner Recruitment

* Initial Training Sessions

* Marketing Campaign Launch

* First Partner Onboarding

Phase 3: Optimization (Month 5-6)

* Performance Monitoring

* Feedback Collection

* Program Adjustments

* Success Story Creation

7) Success Metrics

- Partner Health Indicators

* Revenue Growth Rate

* Customer Acquisition

* Solution Deployment Success

* Technical Certification Level

- Program Performance

* Partner Satisfaction Score

* Market Share Growth


* Partner Retention Rate

* Revenue Per Partner

8) Next Steps

Immediate Actions:

1. Finalize Program Documents

2. Create Partner Portal

3. Develop Training Modules

4. Launch Marketing Campaign

5. Begin Partner Onboarding

### Support Requirements

* Dedicated Partner Manager

* Technical Training Team

* Marketing Support

* Financial Processing Team

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