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Product & Consultancy Case Study
Registration Deadline: 12 Mar 2025
🚀 Problem Statement
Scaling and Sustaining a Growing Organization
In today’s fast-paced world, organizations—whether startups, student-driven initiatives, or
corporate enterprises—must strategically scale their operations while maintaining
engagement and efficiency. While growth is essential, rapid expansion often leads to
inconsistent participation, operational inefficiencies, and difficulties in sustaining
engagement.
Your challenge is to develop a strategic, research-backed plan to help an organization scale
efficiently while ensuring high engagement and operational sustainability.
🌍 Scenario
Imagine an organization that has successfully established 40 active locations and is now
aiming to expand to 200+ while maintaining a strong, engaged community. The expansion
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comes with challenges such as:
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Onboarding new locations smoothly while ensuring standardization.
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Sustaining participation and engagement without member drop-offs.
Building an operational framework that enables large-scale growth efficiently.
Your task is to act as business consultants and create a strategy that ensures the
organization can scale without compromising engagement or efficiency.
🎯 Your Challenge
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As a participant, you will:
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Design a structured expansion model for the organization to scale seamlessly.
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Develop engagement strategies to keep members actively involved.
Propose an operational framework to manage large-scale growth effectively.
📌 Your solution should include:
1️⃣ Market Research & Feasibility – Data-driven insights, competitor analysis, and industry
trends.
2️⃣ Scalability & Expansion Model – A clear roadmap for growth (step-by-step execution plan).
3️⃣ Engagement & Retention Strategies – Innovative ways to keep users actively involved.
4️⃣ Operational Efficiency – Frameworks to manage resources, leadership, and workflow at
scale.
📌 Focus Areas (Choose One or More)
🔹 Strategic Expansion – Scaling a platform, startup, or student initiative to new locations.
🔹 User Engagement & Retention – Increasing participation using gamification, incentives,
🔹 Operational Frameworks – Designing an efficient system to manage resources,
and community-driven models.
workflows, and leadership.
🎯 Brownie Points for Your Solution
✔ Execution Roadmap – A well-structured step-by-step implementation plan.
✔ Real-World Validation – Use of surveys, case studies, or industry trends to back up
your plan.
✔ Tech-Driven Engagement – AI, gamification, or community-building frameworks.
✔ Pilot Testing – A/B testing or small-scale implementation in existing markets.
📌 Assumptions to Consider
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To ensure consistency, assume:
The organization currently operates in 40 locations but aims to expand to 200+
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locations/users.
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It faces challenges in engagement, retention, and operational scalability.
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A limited budget is available for scaling operations.
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The target audience includes students, professionals, and early-career individuals.
The organization is open to corporate partnerships, community-driven initiatives, and
tech-enabled solutions.