1.

Financial Institutions or Payment Gateways/Digital Payment System:

Partner with financial institutions or payment gateways to facilitate cashouts
and manage the points-based rewards system within the app.
- In our business proposal, we highlight the strategic partnership
opportunities with financial institutions or payment gateways to enhance
the monetary aspects of our app. By collaborating with value. This feature
not only incentivizes user engagement but also provides a tangible benefit,
motivating.
 KEYS ACTIVITY
1. Students Canvas of Needs: Conduct a thorough analysis of the needs,
preferences, and pain points of engineering students at Central Mindanao
University to understand their requirements and tailor the app's features
accordingly.
- Our first step is to deeply understand the needs and challenges faced by
engineering students at Central Mindanao University. This involves
conducting surveys, interviews, and data analysis to gather insights into
their academic struggles, preferences for learning materials, and areas
where they need the most support.
2. Gathering Service Providers: Identify and collaborate with service providers
such as content creators, tutors, and technology partners to source high-quality
learning materials, tutoring services, and technical support for the app.
- Once we have a clear understanding of students' needs, we'll collaborate
with service providers such as experienced tutors, content creators, and
technology partners. These partnerships will ensure that we can offer high-
quality learning materials, personalized tutoring services, and technical
support to enhance the app's effectiveness.
3. Access to Learning Materials: Providing easy access to learning materials
shared by engineering students at Central Mindanao University, such as lecture
videos and old lecture notes.
4. Application design and development: Design and develop the app's user
interface, features, functionalities, and backend infrastructure based on user
feedback, industry best practices, and technological requirements.
- Our team will then focus on designing and developing the app with a user-
centric approach. This includes creating an intuitive user interface,
implementing interactive features like quizzes and study groups, and
building a robust backend infrastructure to support seamless functionality
and scalability.
5. Application Testing and Monitoring: Conduct rigorous testing and quality
assurance to ensure the app is free from bugs, glitches, and usability issues.
Implement monitoring tools to track app performance, user engagement, and
system health.
- Before the app goes live, we'll conduct thorough testing and quality
assurance processes to identify and fix any bugs or usability issues. We'll
also implement monitoring tools to track app performance, user feedback,
and system stability to ensure a smooth user experience.
6. Application Launching: Plan and execute a strategic launch strategy for the
app, including beta testing, soft launch, and official release. Coordinate with
 stakeholders, marketing teams, and university authorities for a successful
launch.
- Once the app is ready, we'll plan a strategic launch strategy that includes
beta testing with a select group of users, followed by a soft launch to gather
feedback and make final adjustments. Our official launch will be
accompanied by a targeted marketing campaign to reach our target
audience of engineering students effectively.
7. Application Promotion: Develop a marketing and promotion plan to raise
awareness, attract users, and drive adoption of the app among engineering
students at Central Mindanao University. Utilize digital marketing channels,
social media, campus events, and partnerships for promotion.
- To drive adoption and engagement, we'll leverage digital marketing
channels, social media platforms, campus events, and partnerships with
student organizations. This promotional effort will create buzz around the
app, attract users, and encourage active participation within the Central
Mindanao University community.
 VALUE PROPOSITIONS

1. Easy Access to Learning Materials: Provide a convenient platform where students can
access a wide range of learning materials shared by their peers, including lecture videos, old
lecture notes, and other educational resources.

"Our app provides engineering students at Central Mindanao University with a one-stop
solution for accessing a wealth of learning materials. Imagine having instant access to
lecture videos, comprehensive old lecture notes, and other valuable resources shared by
fellow students—all organized and readily available at your fingertips."

2. Knowledge Sharing and Collaboration: Facilitate knowledge sharing and collaboration

among students by offering features like chat rooms where they can discuss topics, ask
questions, and share insights with like-minded peers.

"We foster a vibrant community of knowledge sharing and collaboration among students.
Our app features dedicated chat rooms where students can engage in discussions, ask
questions, share insights, and collaborate on projects. It's like having a virtual study group
that's always open and accessible."

3. Expert Guidance through Tutors: Connect students with experienced engineering students
who can provide personalized tutoring and assistance, enhancing their understanding of difficult
subjects and improving academic performance.

"Students can receive personalized guidance and support from experienced peers who have
excelled in their studies. Our platform connects students with skilled tutors who offer one-
on-one tutoring sessions, helping them tackle challenging subjects, grasp complex
concepts, and improve their academic performance."

4. Gamified Learning Experience: Gamify the learning experience by rewarding students with
points for participating in quizzes, contributing materials, and engaging in collaborative
activities, motivating them to stay active on the platform and learn more effectively.

"We make learning fun and engaging through gamification. By participating in quizzes,
contributing quality materials, and actively engaging with the platform, students earn
points that can be redeemed for rewards or used to unlock premium features. It's a
motivating way to encourage continuous learning and active participation."

5. Monetization Opportunities: Offer students the opportunity to earn points that can be
converted into monetary rewards or used to access premium features, providing an incentive for
active participation and contribution to the platform.

"Students not only gain knowledge but also have the opportunity to earn rewards. Our app
offers a unique monetization model where students can convert their earned points into
monetary rewards or use them to access exclusive premium content. It's a win-win situation
that incentivizes engagement and contribution. Plus we added a special features a Referral
Programs where existing users can earn rewards or incentives for referring new users to
the app. This can help increase app adoption and user engagement."

6. Quality Assurance: Ensure the quality and relevance of learning materials through a content
moderation system and validation processes, maintaining a high standard of educational
content on the platform.

"We prioritize the quality and relevance of learning materials on our platform. Our robust
content moderation system ensures that all materials shared by students meet our high
standards. Additionally, we collaborate with faculty members to validate content, ensuring
students have access to accurate and valuable educational resources."

7. Convenience and Flexibility: Provide a flexible and accessible learning environment that
students can access anytime, anywhere, on their mobile devices or computers, accommodating
their busy schedules and diverse learning preferences.

"Our app is designed for convenience and flexibility. Students can access it anytime,
anywhere, from their mobile devices or computers. Whether they're studying late at night
or during breaks between classes, our platform accommodates their busy schedules and
diverse learning preferences."
 CUSTOMER RELATIONSHIP
1. Star-rating System and Anonymous Comment Section:
 Implement a star-rating system for each learning material (lecture videos, notes,
quizzes) within the app. This allows users to provide quick feedback on the
usefulness and quality of the content.
 Include an anonymous comment section where users can leave detailed feedback,
suggestions, or reviews without revealing their identity. This encourages honest
feedback and ensures that users feel comfortable sharing their opinions.
- Our app features a comprehensive star-rating system that allows users to rate
various aspects such as lectures Video and Notes, quizzes, and app features. This
system provides valuable feedback on user experiences, helping us understand
what resonates well with our users and areas that may need improvement. In
addition to star ratings, we have incorporated an anonymous comment section.
This feature enables users to share detailed feedback, suggestions, and
constructive criticism without the need to reveal their identity. This ensures honest
and unfiltered feedback, fostering a transparent and user-centric approach to app
development.
2. Customer Feedback through App Recommendation:
 Implement a dedicated section within the app where users can submit feedback,
suggestions, and bug reports directly. Provide a user-friendly interface for feedback
submission and ensure prompt responses to user inquiries.
- Our app includes a dedicated feedback section where users can easily submit
their feedback, ideas for improvement, and feature requests. This section is
designed to capture user insights directly within the app, making it convenient for
users to share their thoughts and suggestions at any time. We regularly review and
analyze the feedback received through our app. This data-driven approach allows
us to identify trends, prioritize enhancements, and address user concerns
promptly. By listening to our users and acting on their feedback, we continuously
improve the app to better meet their needs and expectations.
3. Personalized Support and Online Customer Support:
 Offer personalized support and assistance to users through in-app chat support,
email, or helpdesk services. Addressing their queries and concerns promptly can
enhance their experience with the app.
 Offer real-time online customer support through Messenger or a similar messaging
platform. Enable users to reach out to support agents for assistance with app
navigation
- Our app features a sophisticated recommendation system that leverages user
preferences, past interactions, and performance data. This system provides
personalized recommendations for learning materials, quizzes, and study resources
tailored to each user's unique academic needs and interests. By offering
personalized recommendations, we enhance the learning experience for our users,
helping them discover relevant content efficiently and stay engaged with the app.
This personalized approach not only improves user satisfaction but also contributes
to their academic success and progress.
- We provide online customer support via Messenger, allowing users to reach out to
our dedicated support agents for assistance, technical support, and general
inquiries in real-time. This instant support channel ensures timely resolution of
user issues and enhances overall user experience.
Accessible Assistance:
Our goal is to make support accessible and convenient for our users. Whether they
have questions about app features, encounter technical difficulties, or need
guidance, our customer support team is available to provide prompt and helpful
assistance through Messenger, ensuring a seamless user journey.
By incorporating these elements into your app's customer relationship strategy, you can:
 Facilitate transparent and valuable feedback from users through ratings, comments,
and feedback submissions.
 Enhance user engagement and satisfaction by providing personalized
recommendations and responsive customer support.
 Continuously improve the app's functionality, content offerings, and user experience
based on user feedback and recommendations.
 Build trust and loyalty among CMU engineering students by demonstrating a
commitment to addressing their needs and delivering a high-quality learning
experience through your app.

CHANNELS

1. Application Installment (Play store, Apple Store): Utilize online platforms

such as app stores (Google Play Store, Apple App Store) and your own website
to make the app accessible to a wider audience, including CMU students who
may not be on campus or those interested in remote learning.
2. Social Media and Digital Marketing: Use social media platforms, digital ads,
and email campaigns to raise awareness about your app among CMU
engineering students. Targeted marketing strategies can effectively reach your
desired audience.
3. Referral Programs: Implement a referral program where existing users can
earn rewards or incentives for referring new users to the app. This can help
increase app adoption and user engagement.
 COST STRUCTURE
To estimate the possible specific costs in pesos

CATEGORY SPECIFIC COST

 App Development (₱250,000)

 Server Installation (₱7,000)
ONE-TIME COST  App Launching and Testing
(₱15,000)
 Marketing and Promotion
(₱20,000)
 Legal and Compliance
(₱12,000)
TOTAl: (₱304,000)

 Application Maintenance
FIXED COST (₱10,000-15,000 monthly)

Variable
Cost
4.
ONE-TIME COST
1. App Development (₱250,000):
-Reference: According to industry standards and average app development
costs in the Philippines, a comprehensive app with features like yours
typically ranges from ₱250,000 to ₱500,000 for development, including
design, coding, testing, and integration of features.
2. Server Installation (₱7,000):
-Reference: The cost of server installation can vary based on the hosting
provider and server specifications. Based on quotes from reputable hosting
services, a one-time setup cost for a basic server suitable for your app's
initial launch ranges from ₱5,000 to ₱10,000.
3. App Launching and Testing (₱15,000):
-Reference: Budgeting for app launching and testing includes expenses for
beta testing, quality assurance, optimization, and app store submission.
This cost estimation aligns with industry benchmarks for small to medium-
sized apps.
4. Marketing and Promotion (₱20,000):
-Reference: The allocated budget for marketing and promotion during the
app launch phase is based on recommended spending percentages of the
total project budget. Typically, companies allocate around 5% to 10% of the
total budget for marketing during the launch phase.
5. Legal and Compliance (₱12,000):
-Reference: Legal and compliance costs include expenses for business
registration, terms of service creation, privacy policy drafting, and
compliance with data protection laws. This estimate is based on the fees
charged by legal professionals or services for startup businesses.
 CUSTOMER SEGMENT
1. Engineering Students at Central Mindanao University who face
academic challenges and seek solutions to improve their learning
experience:
-Our target customer segment consists of engineering students at Central
Mindanao University (CMU) who encounter academic challenges and seek
solutions to improve their learning experience. These students often
struggle with complex course materials and a lack of accessible study
resources. Our app aims to address these issues by providing easy access to
a variety of educational materials, interactive study tools, and a supportive
community platform. We offer features such as lectures, notes, quizzes, and
collaborative tools to facilitate peer support and knowledge sharing. With a
large student population at CMU and a growing demand for digital learning
solutions, our app targets a significant market opportunity. Our strategy
involves digital marketing, campus outreach, and partnerships to acquire
and retain users. We offer a freemium model with basic features available
for free and premium subscriptions for enhanced content and features. Our
goal is to empower engineering students at CMU to succeed academically
and achieve their educational goals through accessible, engaging, and
effective learning tools provided by our app.

5. .

COST STRUCTURE
# BMC Key Resources Script

## App Developers
- *Talent*: Skilled developers proficient in the latest programming languages
and tools.
- *Technology*: Access to advanced development software and hardware.
- *Community*: A network of peers for collaboration and support.

## Investors
- *Capital*: Financial resources for funding development projects.
- *Connections*: Industry contacts that can open doors for partnerships and
growth opportunities.

## CMU Engineering Students

- *Content*: High-quality notes and lecture videos for academic success.
- *Platform*: User-friendly interfaces for accessing and sharing educational
materials.

## Service Providers and Students

- *Engagement*: Building a community around shared educational goals.
- *Support*: Providing technical and academic assistance to enhance
learning experiences
Are you ready to experience the ultimate learning platform? Imagine having
the power of Facebook's social networking, YouTube's video library, Khan
Academy's educational resources, Scribd's document sharing, Quizlet's
interactive quizzes, and Scrib's collaborative tools all in one app!

Introducing [D-QNCCY], your all-in-one solution for academic excellence and

collaborative learning. With features inspired by the best platforms out
there, [D-QNCCY] is designed to make studying engaging, convenient, and
rewarding.

VALUE PROPOSITIONS
1. Easy Access to Learning Materials: Provide a convenient platform
where students can access a wide range of learning materials shared by
their peers, including lecture videos, old lecture notes, and other
educational resources.
"Our app provides engineering students at Central Mindanao University
with a one-stop solution for accessing a wealth of learning materials.
Imagine having instant access to lecture videos, comprehensive old lecture
notes, and other valuable resources shared by fellow students—all
organized and readily available at your fingertips."
2. Knowledge Sharing and Collaboration: Facilitate knowledge sharing
and collaboration among students by offering features like chat rooms
where they can discuss topics, ask questions, and share insights with like-
minded peers.
"We foster a vibrant community of knowledge sharing and collaboration
among students. Our app features dedicated chat rooms where students can
engage in discussions, ask questions, share insights, and collaborate on
projects. It's like having a virtual study group that's always open and
accessible."
3. Expert Guidance through Tutors: Connect students with experienced
engineering students who can provide personalized tutoring and assistance,
enhancing their understanding of difficult subjects and improving academic
performance.
Our platform connects students with skilled tutors who offer one-on-one
tutoring sessions, helping them tackle challenging subjects, grasp complex
concepts, and improve their academic performance."
4. Gamified Learning Experience: Gamify the learning experience by
rewarding students with points for participating in quizzes, contributing
materials, and engaging in collaborative activities, motivating them to stay
active on the platform and learn more effectively.
"We make learning fun and engaging through gamification. By participating
in quizzes, contributing quality materials, and actively engaging with the
platform, students earn points that can be redeemed for rewards or used to
unlock premium features. It's a motivating way to encourage continuous
learning and active participation."
5. Monetization Opportunities: Offer students the opportunity to earn
points that can be converted into monetary rewards or used to access
premium features, providing an incentive for active participation and
contribution to the platform.
¬"Students not only gain knowledge but also have the opportunity to earn
rewards. can convert their earned points into monetary rewards or use them
to access exclusive premium content.. Plus we added a special features a
Referral Programs where existing users can earn rewards or incentives for
referring new users to the app. This can help increase app adoption and
user engagement."
6. Quality Assurance: Ensure the quality and relevance of learning
materials through a content moderation system and validation processes,
maintaining a high standard of educational content on the platform.
"We prioritize quality and relevance in our learning materials. Our robust
content moderation system checks for plagiarism and ensures that students
only upload their own notes, not content from the internet, guaranteeing
accurate and valuable resources."
7. Convenience and Flexibility: Provide a flexible and accessible learning
environment that students can access anytime, anywhere, on their mobile
devices or computers, accommodating their busy schedules and diverse
learning preferences.
"Our app is designed for convenience and flexibility. Students can access it
anytime, anywhere, from their mobile devices or computers. Whether
they're studying late at night or during breaks between classes, our
platform accommodates their busy schedules and diverse learning
preferences."

CUSTOMER RELATIONSHIP
1. Star-rating System and Anonymous Comment Section:
• Implement a star-rating system for each learning material (lecture
videos, notes, quizzes) within the app. This allows users to provide quick
feedback on the usefulness and quality of the content.
• Include an anonymous comment section where users can leave
detailed feedback, suggestions, or reviews without revealing their identity.
This encourages honest feedback and ensures that users feel comfortable
sharing their opinions.
- Our app features a comprehensive star-rating system that allows users to
rate various aspects such as lectures Video and Notes, quizzes, and app
features. This system provides valuable feedback on user experiences,
helping us understand what resonates well with our users and areas that
may need improvement. In addition to star ratings, we have incorporated an
anonymous comment section. This feature enables users to share detailed
feedback, suggestions, and constructive criticism without the need to reveal
their identity. This ensures honest and unfiltered feedback, fostering a
transparent and user-centric approach to app development.
2. Customer Feedback through App Recommendation:
-in Our app we Implement a dedicated section within the app where users
can submit feedback, suggestions, and bug reports directly. This section is
designed to capture user insights directly within the app, making it
convenient for users to share their thoughts and suggestions at any time.

3. Personalized Support and Online Customer Support:

- We provide online customer support via Messenger, allowing users to reach
out to our dedicated support agents for assistance, technical support,
Addressing their Inquiries and concerns. This instant support channel
ensures timely resolution of user issues and enhances overall user
experience

- Our app's advanced recommendation system personalizes learning

materials ,quizzes, and study resources tailored to each user's unique
academic needs and interests, enhancing the learning experience and
boosting academic success.
Accessible Assistance:
Our goal is to make support accessible and convenient for our users.
Whether they have questions about app features, encounter technical
difficulties, or need guidance, our customer support team is available to
provide prompt and helpful assistance through Messenger, ensuring a
seamless user journey.
By incorporating these elements into your app's customer relationship
strategy, you can:
• Facilitate transparent and valuable feedback from users through
ratings, comments, and feedback submissions.
• Enhance user engagement and satisfaction by providing personalized
recommendations and responsive customer support.
• Continuously improve the app's functionality, content offerings, and
user experience based on user feedback and recommendations.
• Build trust and loyalty among CMU engineering students by
demonstrating a commitment to addressing their needs and delivering a
high-quality learning experience through your app.