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Sales Data Analysis Dashboard Report

The document outlines a project for developing a sales data analysis dashboard for a retail store, emphasizing the importance of sales analytics in optimizing business operations. It details the project's objectives, methodology, and the tools used, including Python, SQL, and Power BI. The project aims to provide actionable insights through an interactive dashboard that visualizes sales data and identifies trends and customer segments.

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shanu.luck420786
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29 views2 pages

Sales Data Analysis Dashboard Report

The document outlines a project for developing a sales data analysis dashboard for a retail store, emphasizing the importance of sales analytics in optimizing business operations. It details the project's objectives, methodology, and the tools used, including Python, SQL, and Power BI. The project aims to provide actionable insights through an interactive dashboard that visualizes sales data and identifies trends and customer segments.

Uploaded by

shanu.luck420786
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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Sales Data Analysis Dashboard

IT Skill Project for MBA 2nd Semester

Student Name: [Your Name]

Roll Number: [Your Roll Number]

College Name: [Your College Name]

Date: July 29, 2025

Table of Contents

1. Introduction
1.1 Background
1.2 Objectives
1.3 Scope
2. Literature Review
3. Methodology
3.1 Data Collection
3.2 Tools and Technologies
3.3 Data Analysis and Dashboard Development
4. Implementation
4.1 Database Setup
4.2 Dashboard Features
5. Results and Findings
6. Recommendations
7. Conclusion
8. References
9. Appendices
1.1 Background

In today's data-driven world, sales analytics is critical for business success. With the global data
analytics market projected to reach $350 billion by 2030 (Statista, 2025), businesses rely on insights
to optimize operations. This project develops an interactive dashboard to analyze sales data for a
retail Ascertain retail store, addressing challenges like inventory mismanagement and low customer
retention.

1.2 Objectives

- Develop an interactive dashboard to visualize sales data.


- Identify trends, top products, and customer segments.
- Provide actionable insights for inventory and marketing strategies.

1.3 Scope

The project focuses on a retail store's sales data, using Python, SQL, and Power BI to analyze
revenue, product performance, and regional trends.

2. Literature Review

Sales analytics drives strategic decisions, with 73% of companies prioritizing it (Forbes, 2025).
Dashboards provide real-time insights, enabling businesses to track performance and optimize
strategies. Recent X posts (2025) highlight dashboards as key tools for business intelligence.

Table 1: Benefits of Dashboards


- Visual Clarity: Simplifies complex data
- Interactivity: Allows dynamic filtering
- Decision Support: Enables data-driven strategies

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