Kalike Jothege Kousalya 2.
Course: Data Analysis and Visualization
Stream: B.Sc., B.C.A., B.Com.,
Question and Answers (Section - 1)
Question Bank
Topic : Introduction to Data Analytics (6 MCQs)
1. What is the primary purpose of data analytics in business?
A) Designing logos
B) Making informed decisions ✅
C) Sending emails
D) Managing payroll
2. Which of the following is NOT a role of a data analyst?
A) Data cleaning
B) Trend analysis
C) Writing novels ✅
D) Reporting insights
3. Data analytics helps businesses by:
A) Guessing future performance
B) Ignoring customer data
C) Improving operational efficiency ✅
D) Avoiding reports
4. Key elements of data analytics include:
A) Collection, analysis, and visualization ✅
B) Drawing, painting, and sculpting
C) HTML, CSS, and JavaScript
D) Marketing, branding, and pricing
5. One important soft skill for a data analyst is:
A) Storytelling with data ✅
B) Public performance
C) Music composition
D) Hardware repair
6. Data analytics creates opportunities for careers in:
A) Carpentry
B) Data science ✅
C) Farming
D) Legal drafting
Topic : Types of Data Analytics (5 MCQs)
7. Descriptive analytics is used to:
A) Predict outcomes
B) Show what has happened ✅
C) Prescribe decisions
D) Eliminate data
8. Predictive analytics focuses on:
A) Creating reports
B) Understanding why something happened
C) Forecasting future trends ✅
D) Designing graphics
9. Diagnostic analytics helps identify:
A) What happened
B) Why it happened ✅
C) What should be done next
D) Random values
10. Prescriptive analytics offers:
A) Data cleaning methods
B) Suggestions for action ✅
C) Past data visualization
D) Syntax for SQL queries
11. Which type of analytics uses machine learning often?
A) Descriptive
B) Diagnostic
C) Predictive ✅
D) None
Topic : Data Visualization with Power BI - Part 1 (4 MCQs)
12. What is Power BI used for?
A) Document editing
B) Creating data visualizations ✅
C) Programming in Python
D) Image compression
13. A key benefit of data visualization is:
A) Making data unreadable
B) Improving data accuracy
C) Enhancing data comprehension ✅
D) Replacing data
14. Power BI can import data from:
A) Paint and Photoshop
B) Excel and SQL Server ✅
C) Social media platforms only
D) Only text files
15. A good data visualization should:
A) Confuse the user
B) Tell a data-driven story ✅
C) Be overly complex
D) Hide details
Topic : SQL for Sourcing Data – Parts 1 & 2 (8 MCQs)
16. SQL stands for:
A) Structured Query Language ✅
B) Simple Query Log
C) Strong Quality Line
D) Structured Quality Language
17. The SELECT statement is used to:
A) Delete records
B) Choose data from a table ✅
C) Create tables
D) Rename databases
18. Which keyword is used to filter results in SQL?
A) FROM
B) WHERE ✅
C) JOIN
D) SELECT
19. What does a JOIN operation do in SQL?
A) Deletes multiple rows
B) Combines rows from multiple tables ✅
C) Splits a column
D) Filters a dataset
20. To sort results in SQL, we use:
A) FILTER BY
B) ORDER BY ✅
C) ARRANGE
D) DISPLAY
21. The INSERT INTO statement:
A) Adds new rows into a table ✅
B) Deletes the database
C) Creates a backup
D) Drops columns
22. In SQL, which clause limits the number of records returned?
A) SELECT
B) TOP or LIMIT ✅
C) JOIN
D) UPDATE
23. Which of these is a Data Manipulation Language (DML) command?
A) DROP
B) INSERT ✅
C) CREATE
D) GRANT
Topic : Data Visualization with Power BI – Parts 2 & 3 (7 MCQs)
24. In Power BI, a slicer is used for:
A) Printing charts
B) Filtering data interactively ✅
C) Exporting data
D) Sorting alphabetically
25. Filters in Power BI help in:
A) Enlarging the chart
B) Limiting displayed data ✅
C) Formatting visuals
D) Hiding the dashboard
26. Bar charts are best for:
A) Time-series trends
B) Showing proportions
C) Comparing categories ✅
D) Pie segments
27. Dashboards in Power BI:
A) Are only used for Excel data
B) Combine visuals from one report
C) Combine visuals from multiple reports ✅
D) Don’t support interactivity
28. Storytelling with data involves:
A) Writing essays
B) Narrating videos
C) Presenting visuals in logical flow ✅
D) Removing charts
29. Power BI can connect to which of the following data sources?
A) WordPress
B) Excel, SQL, and web APIs ✅
C) Notepad only
D) Only image files
30. Which Power BI element allows you to interact with data visuals?
A) Static labels
B) Filters and slicers ✅
C) Legends only
D) None
Topic : Data Analytics Research Phases (18 MCQs)
Phase I: Identify the Research Questions
31. The first step in data analysis is to:
A) Present a report
B) Build a dashboard
C) Define the business problem ✅
D) Validate stakeholders
32. Stakeholder understanding is important for:
A) Budgeting only
B) Accurate problem definition ✅
C) Data entry
D) Writing SQL
33. A good research question should be:
A) Broad and vague
B) Specific and measurable ✅
C) Emotional
D) Repetitive
Phase II: Source Data
34. Before collecting data, analysts should:
A) Guess sample size
B) Plan data collection ✅
C) Start visualizing
D) Format the report
35. Data validation ensures:
A) Faster graphics
B) More colors
C) Accuracy and completeness ✅
D) Data deletion
36. One key component of sourcing data is:
A) Forecasting
B) Cleaning visuals
C) Identifying reliable datasets ✅
D) Hiding records
Phase III: Analyze Data
37. Data transformation includes:
A) Changing raw data into usable formats ✅
B) Encrypting data
C) Compressing files
D) Printing results
38. Exploratory Data Analysis (EDA) helps in:
A) Testing memory
B) Discovering data patterns ✅
C) Programming
D) Joining tables
39. Cleaning data may involve:
A) Adding noise
B) Introducing errors
C) Handling missing values ✅
D) Encrypting information
Phase IV: Interpret and Report Results
40. Insights must be:
A) Assumptions
B) Meaningful and actionable ✅
C) Unclear
D) General stories
41. Reports should be:
A) Long and decorative
B) Data-rich and concise ✅
C) Hidden from stakeholders
D) Based on emotions
Phase V: Use Results to Influence Decisions
42. Analytics results help to:
A) Entertain viewers
B) Delay decisions
C) Guide decision-making ✅
D) Avoid accountability
43. Implementing findings requires:
A) Skipping planning
B) A detailed action plan ✅
C) Marketing focus
D) Avoiding documentation
44. Organizational change management involves:
A) Fixing product design
B) Leading data-driven transitions ✅
C) Ignoring employee input
D) Running advertisements
Topic : Machine Learning Basics (5 MCQs)
45. Machine Learning (ML) allows systems to:
A) Work manually
B) Learn from data ✅
C) Print images
D) Draw graphs
46. Supervised learning requires:
A) No labels
B) Labeled data ✅
C) Text files only
D) Manual coding
47. Clustering is an example of:
A) Classification
B) Regression
C) Unsupervised learning ✅
D) Reinforcement learning
48. A key use of classification models is:
A) Predicting categories ✅
B) Sorting files
C) Reading documents
D) Encrypting data
49. Regression models are used to predict:
A) Classes
B) Numbers or continuous values ✅
C) Shapes
D) Names
Topic : Artificial Intelligence and Generative AI (5 MCQs)
50. Artificial Intelligence (AI) simulates:
A) Hardware control
B) Human intelligence ✅
C) Spreadsheet formulas
D) Typing speed
51. Generative AI can:
A) Only read data
B) Create new content like text or images ✅
C) Delete visuals
D) Produce code errors
52. Which is an application of AI in business?
A) Predictive maintenance ✅
B) Website coloring
C) Manual entries
D) Keyboard shortcuts
53. ChatGPT and DALL·E are examples of:
A) Diagnostic tools
B) Generative AI ✅
C) Regression models
D) BI tools
54. A key benefit of AI in data analysis is:
A) Adding noise
B) Automating insights ✅
C) Minimizing memory
D) Formatting paragraphs
55. Generative AI can assist in:
A) Creating reports ✅
B) Replacing data analysts
C) Shutting down servers
D) Filling SQL tables
Mixed Topics (Q56–Q60)
56. A key difference between supervised and unsupervised learning is:
A) Supervised learning is used for data cleaning
B) Unsupervised learning requires labeled data
C) Supervised learning uses labeled data, while unsupervised learning does not ✅
D) Both require labeled outputs
57. Which stage in the data analytics lifecycle involves developing visual reports and
dashboards?
A) Phase I: Identify Research Questions
B) Phase II: Source Data
C) Phase IV: Interpret and Report Results ✅
D) Phase V: Influence Decisions
58. In SQL, the GROUP BY clause is used to:
A) Merge databases
B) Group rows with the same values in columns ✅
C) Delete repeated rows
D) Create a temporary table
59. What feature in Power BI helps provide drill-down capability within visuals?
A) Labels
B) Filters
C) Hierarchies ✅
D) Export
60. Which of the following is an example of prescriptive analytics in action?
A) Summarizing monthly sales
B) Forecasting next quarter revenue
C) Recommending inventory restocking strategies ✅
D) Clustering customer profiles
Question and Answers (Section - 2)
1–5: Introduction to Data Analytics
1. What is one of the key objectives of data analytics?
A) Enhancing graphic design
B) Making data-driven decisions ✅
C) Developing mobile applications
D) Writing web scripts
2. Which of the following is not a responsibility of a data analyst?
A) Collecting and cleaning data
B) Creating business strategies ✅
C) Identifying trends and patterns
D) Presenting insights to stakeholders
3. What type of data does a data analyst primarily work with?
A) Audio data
B) Structured and unstructured data ✅
C) Machine code
D) Source code
4. Data analytics is crucial in industries such as:
A) Agriculture
B) Education
C) Healthcare
D) All of the above ✅
5. Which skill is most essential for a data analyst?
A) Drawing
B) Storytelling with data ✅
C) Carpentry
D) Singing
6–10: Types of Data Analytics
6. Descriptive analytics focuses on:
A) Predicting future trends
B) Understanding past data ✅
C) Recommending actions
D) Prescribing medications
7. Which analytics type would be best to determine "why sales dropped last month"?
A) Predictive
B) Descriptive
C) Diagnostic ✅
D) Prescriptive
8. Predictive analytics typically uses:
A) SQL queries
B) Historical data and statistical models ✅
C) PowerPoint
D) Pie charts only
9. Prescriptive analytics is about:
A) Describing what happened
B) Recommending actions ✅
C) Validating results
D) Diagnosing problems
10. Which of these is a correct sequence of analytics complexity (from simple to
advanced)?
A) Descriptive → Diagnostic → Predictive → Prescriptive ✅
B) Prescriptive → Descriptive → Diagnostic → Predictive
C) Diagnostic → Predictive → Descriptive → Prescriptive
D) Descriptive → Prescriptive → Diagnostic → Predictive
11–15: Power BI – Part 1
11. Power BI is a tool used primarily for:
A) Sending emails
B) Web design
C) Data visualization ✅
D) Image editing
12. Which company developed Power BI?
A) Google
B) Oracle
C) Microsoft ✅
D) IBM
13. A common use of Power BI is to:
A) Train AI models
B) Automate payroll
C) Build dashboards and visual reports ✅
D) Encode videos
14. In Power BI, the area where visuals are created is called the:
A) Page
B) Viewport
C) Canvas ✅
D) Frame
15. Which of the following is a basic visual in Power BI?
A) Matrix
B) Bar chart
C) Line chart
D) All of the above ✅
16–20: SQL – Part 1
16. SQL stands for:
A) Standard Query Language
B) Structured Query Language ✅
C) Smart Question Language
D) Scripting Query Language
17. Which SQL command is used to retrieve data?
A) GET
B) EXTRACT
C) SELECT ✅
D) FETCH
18. What does the WHERE clause do in a SQL query?
A) Changes the table name
B) Filters rows based on a condition ✅
C) Sorts data
D) Deletes data
19. To get unique values in a SQL query, use:
A) DISTINCT ✅
B) UNIQUE
C) LIMIT
D) FIRST
20. What symbol is used for wildcard matching in SQL?
A) #
B) *
C) % ✅
D) $
21–25: SQL – Part 2
21. Which clause is used to sort results?
A) WHERE
B) ORDER BY ✅
C) SORT
D) LIMIT
22. A join in SQL is used to:
A) Combine rows from multiple tables ✅
B) Remove duplicates
C) Filter columns
D) Encrypt data
23. Which type of JOIN returns all rows from both tables when there is a match or not?
A) INNER JOIN
B) RIGHT JOIN
C) LEFT JOIN
D) FULL OUTER JOIN ✅
24. To rename a column in the output, use:
A) CHANGE
B) AS ✅
C) RENAME
D) NAME
25. The UPDATE command is used for:
A) Adding new columns
B) Changing data in rows ✅
C) Deleting tables
D) Querying views
26–30: Power BI – Part 2
26. Slicers in Power BI are used for:
A) Changing visuals
B) Filtering data interactively ✅
C) Hiding charts
D) Formatting labels
27. Which of the following is not an interactive element in Power BI?
A) Drillthrough
B) Filters
C) Bookmarks
D) Static text box ✅
28. What does cross-filtering do?
A) Deletes data
B) Connects two data sources
C) Changes one visual based on another ✅
D) Joins tables
29. Power BI dashboards are:
A) Editable reports
B) A collection of visuals from one or more reports ✅
C) Raw datasets
D) Source code
30. To make a report more interactive, you can add:
A) Static images
B) Excel formulas
C) Slicers and drilldowns ✅
D) Tables only
31–35: Power BI – Part 3
31. A Power BI dashboard cannot contain:
A) Multiple visuals
B) Textboxes
C) Multiple pages ✅
D) KPIs
32. Which visual best shows trends over time?
A) Pie chart
B) Line chart ✅
C) Matrix
D) Card
33. What is storytelling with data?
A) Writing a novel
B) Presenting data using visual narratives ✅
C) Using charts only
D) Printing the report
34. Tooltips in Power BI are used to:
A) Navigate pages
B) Show more data on hover ✅
C) Export files
D) Add filters
35. Which of these supports dynamic report customization?
A) Report themes ✅
B) Static filters
C) Excel imports
D) Charts only
36–40: Research Phase I–III
36. What is the first step in a data analytics project?
A) Build dashboards
B) Define the business problem ✅
C) Clean the data
D) Apply machine learning
37. Stakeholders are people who:
A) Analyze data
B) Provide or benefit from project insights ✅
C) Work only in IT
D) Code SQL
38. In the data sourcing phase, it is important to:
A) Delete null values
B) Identify the right datasets ✅
C) Format visuals
D) Export reports
39. Data validation ensures that data is:
A) Colorful
B) Accurate and reliable ✅
C) Interactive
D) Encrypted
40. Transformation in data analysis involves:
A) Making dashboards
B) Cleaning and reshaping data ✅
C) Joining slides
D) Drawing charts
41–45: Data Architecture and Reporting
41. Data architecture defines:
A) The layout of visualizations
B) How data is stored, managed, and accessed ✅
C) The color of dashboards
D) Only network paths
42. A benefit of good data architecture is:
A) Reduced chart size
B) Faster data access ✅
C) More colors
D) Stronger filters
43. In Phase IV of analytics, the goal is to:
A) Clean raw data
B) Interpret results and document findings ✅
C) Collect datasets
D) Write code
44. What is used to validate stakeholder understanding?
A) SQL Joins
B) Summary reports and presentations ✅
C) Data pipelines
D) Filters
45. What is Phase V in the analytics process?
A) Use results to influence decisions ✅
B) Build dashboards
C) Apply SQL
D) Import visuals
46–50: Machine Learning Basics
46. Supervised learning requires:
A) Labeled data ✅
B) Random input
C) Web data
D) Audio input only
47. Which of these is an unsupervised learning method?
A) Regression
B) Classification
C) Clustering ✅
D) Decision trees
48. Classification is best used when:
A) Predicting numerical values
B) Grouping customers
C) Assigning categories ✅
D) Designing dashboards
49. An example of supervised learning is:
A) K-Means
B) Linear Regression ✅
C) DBSCAN
D) PCA
50. Machine learning in data analysis is used to:
A) Store data
B) Automate insights ✅
C) Export visuals
D) Create slides
51–60: Artificial Intelligence and Generative AI
51. Artificial Intelligence (AI) aims to:
A) Replace humans in every field
B) Mimic human intelligence ✅
C) Encrypt data
D) Manage files
52. Generative AI is best described as:
A) A photo editor
B) AI that generates content ✅
C) A database
D) A visual tool
53. One use case of generative AI is:
A) Predicting sales
B) Classifying animals
C) Creating synthetic text or images ✅
D) Counting records
54. Which is an example of generative AI?
A) Power BI
B) ChatGPT ✅
C) SQL Server
D) Tableau
55. AI can help organizations by:
A) Slowing down operations
B) Improving decision-making ✅
C) Reducing automation
D) Hiding errors
56. A major ethical issue in AI includes:
A) Overuse of charts
B) Data bias ✅
C) SQL errors
D) Dashboard design
57. NLP in AI stands for:
A) Non-Logical Programming
B) Natural Language Processing ✅
C) New Learning Protocol
D) Name List Parser
58. Which is not a component of AI systems?
A) Learning
B) Reasoning
C) Visual storytelling ✅
D) Self-correction
59. Which of the following can AI help automate?
A) Machine repairs
B) Routine decision-making ✅
C) Graphic designing
D) Manual data entry only
60. The main goal of AI in data analytics is:
A) Generate dashboards
B) Write SQL queries
C) Extract insights faster and smarter ✅
D) Design reports