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8 views1 page

Class Activity

Uploaded by

beeratiporn
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Class Activity

•Divide the class into 6 groups

Each group picks one PESTEL factor:


•Group 1 → Political
•Group 2 → Economic
•Group 3 → Social
•Group 4 → Technological
•Group 5 → Environmental
•Group 6 → Legal

Discuss within the group:


•What are the key challenges this factor creates for hotels in Thailand?
•Can you give a real example (from news, industry, or your own experience)?
•How should hotels respond or adapt to this challenge?

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