Project Target
Project Target
JUNE,2024 G.C
Contents
1. Introduction ............................................................................................................ 6
1.1 General Background ............................................................................................... 6
1.2. Project Objectives ........................................................................................... 7
1.2.1 General Objective ....................................................................................... 7
1.2.2 Specific objective .......................................................................................... 7
1.3 Project description ........................................................................................... 7
1.4 Project Rationale ............................................................................................. 8
2.5 The significance of the project ........................................................................... 8
2.6 Project Location............................................................................................... 9
3 The market Study ................................................................................................. 9
3.1 Market Analysis ............................................................................................... 9
3.2 The Demand-Supply Gap ................................................................................ 10
3.3 Current supply of Mixed use building ................................................................. 10
3.4 Future market or Demand of commercial Building rental ...................................... 10
3.5 Target customers........................................................................................... 11
3.6 Marketing promotion and strategy .................................................................... 11
3.7 Competition .................................................................................................. 12
3.8 The project facilities and Services plan .............................................................. 12
4 Technical Studies ................................................................................................ 13
4.1 Description of the project Service ..................................................................... 13
4.1.1 Land Use Plan .......................................................................................... 13
4.2 Construction work and Technology ................................................................... 14
4.2.1 Construction schedule ............................................................................... 14
4.2.2 Architectural Design & Layout..................................................................... 14
4.2.3 Structural design ...................................................................................... 15
4.2.4 Reinforced concrete .................................................................................. 15
4.2.5 Foundation Design .................................................................................... 15
4.2.6 Construction Plan and process .................................................................... 15
4.3 Utilities ........................................................................................................ 16
5 Engineering and civil works................................................................................... 16
5.1 Land, Building and Civil Works ......................................................................... 16
5.2 Manpower and training requirement ................................................................. 17
5.2.1 Manpower requirement ............................................................................. 17
5.4 Organizational Structure ................................................................................. 18
5.4.1 Organization and management ................................................................... 18
5.6 Financial Requirement and Analysis .................................................................. 20
1. Financial Requirement and Analysis ........................................................................ 20
5.1 fixed Investment A. Land, Building & Construction .............................................. 20
3. Operating Expenses Table ................................................................................... 21
4. Pre-service Expenses .......................................................................................... 21
5. Summary of Total Initial Investment Cost .............................................................. 21
6. Cash Flow ......................................................................................................... 22
7. Net Present Value (NPV)...................................................................................... 22
8. Repair and Maintenance Cost ............................................................................... 22
6.2 Depreciation and Amortization ......................................................................... 22
6.3 Total Revenue ............................................................................................... 22
6.4 Discounted Payback Period .............................................................................. 22
6.5 Cash flow ..................................................................................................... 23
6.6 Benefit cost ratio ........................................................................................... 23
6.7 Internal Rate of Return ................................................................................... 23
6.8 Net present value .......................................................................................... 23
7. Conclusions and Recommendations ....................................................................... 24
Adjusted Annex 3: Income Statement .......................................................................... 25
Adjusted Annex 4: Loan Disturbance Table ................................................................... 25
Annex 3: Income Statement ..................................................................................... 27
Annex 4: Discounted Cash Flow ................................................................................ 27
Annex 5: Undiscounted Cash Flow ............................................................................. 28
Total Revenue, Cash Flow, Net Present Value ................................................................ 28
List of table
Table 1: Office Space Demand Forecast………………………………………………………………..12
Table 2: Ground will be partitioned in to different rooms……………………………………………...14
Table 3: land utilization Plan……………………………………………………………………….…..16
Table 4:Utilities………………………………………………………………………………………...20
Table 5: List of Building and Civil Works and Their Costs…………………………………………...21
Table 6: Manpower Requirement and Annual Labor Cost………………………………………….....22
Table 7: project Implementation schedule………………………………………………………….….23
Table 8: Repair and Maintenance Cost………………………………………………………………...31
Executive Summary
The property investment market in Ethiopia remained under developed for several years. As a
consequence, the supply of residential houses and non-residential real estate that can be used for residence,
office space, shopping malls and catering services in the urban centers of the country is disproportionately
low to cope with the growing demand in the country spinning from the average growth in GDP of 5.5%
over the last ten years and population increase. The relatively good performance of the macro-economy
(real growth in GDP, low inflation rate and growth in investment and export sector) has stimulated
unprecedented investment growth in the property sector over the last five years. The growth of investment
in the property market over the last five years in consistent with the global experience suggesting that
investment in the residential and commercial property is greatly influenced by the performance of the
macroeconomic conditions.
In general, a stable macroeconomic condition leads to economic and business growth and develops
investors’ confidence. This certainly spurs large demand in the property market for office space, shopping
malls, catering services, apartment and residential houses. Following growing demand trends, and with the
expectation of high return on their investment capital, large number of land developers pooled their
financial resources and invested in the property market. To this effect, the owner of the envisioned Mixed
Use Building Target Development Plc has been living for long time in this city, planned to construct in
Nifas S/Lafto sub-city and undertaken this project study to check the market, technical and financial
feasibility of this project. The promoter is very ambitious and committed to realize the project.
The existing promising investment opportunities, the demands of service needs along with relatively sound
investment support made by the government in such kinds of feasible projects, compelled the project
promoter to initiate the multipurpose oriented business project to be established. Despite the promising
business opportunities of the city, the trend on such kinds of investment found to not enough. The
mismatch between the demand for and supply of such kind of services in easily observed in the city.
Therefore, the existing shortage or absence in the supply of these services, along with its commercial and
administrative access, better location and infrastructure access, escalating trend of urbanization and
business activities, thus it is with such reason that this project is identified and proposed and assumed to be
more profitable. In general, the country’s privatized and free market economy; good governance creates a
favorable environment for the development of investment for private investors .
The envisaged project deemed to add to the economic development of the city in general in
specific with following ways:
A. Source of Revenue
As public policy of any nation, the government collects different forms of taxes from
different business organizations and individuals. Among the different forms of taxes,
business income taxes, payroll income tax and VAT are collected from undertaking
business activities. Therefore, the building will serve as sources of revenue for the city. B.
Employment opportunity
One of the problems that our country faced is unemployment. Therefore, the current
objective of the government is working on tackling the problem of unemployment and
fostering the development process either through creating self-employment or employment
in other organization. Hence, this project will hire 26 individuals and more than eighty
individual during construction.
2.6 Project Location
The license area is located in Addis Ababa City Administration, Bole sub-city, locally
named as" ---------- . The total area of the project is 5000 m2. It is surrounded 2. by main
asphalt and cobble stone road at Front side, Rear side Cobble and Condominium house
resident.
Ababa and from every corner of the country the city has been inviting skilled and unskilled labor forces to
the center; in addition, the number of both national and international offices has been increasing. Above all
the increase in the number of population increases for the provision of different services. Nowadays, most
of the private business organizations need their own small-medium offices in order to give their services
and provide their products, and they prefer the place that found in the center or close to the road.
As clearly indicated in the introductory part of this proposal, Addis Ababa is the dynamically growing
urban center of Ethiopia. Though the market demand gap for mixed use building is not clearly understand
there is wider gap for such demand as many merchants, organizations are flouring to the city every day.
From prior business experiences, the demand of mixed use building is very high and hence the demand and
the supply gap is very wide.
3.2 The Demand-Supply Gap
There has been a significant growth in the number of local and international trades across the country. This
increase is mainly associated with the stimulation of economic activist and partly due to an increase in the
flow of international and local traders in to the Addis Ababa. Since Addis Ababa is an important
commercial center in addition there is a significant increase in business activates and hence increasing the
number of traders. Even though there is a lack of quantitative estimates that depict the actual demand and
also the annual growth rate commercial facilities are scarce in the city. As a result there is a large gap
between the developed and that of the supply for modern Bank and cafeteria accommodation hence this
project would not face any problem of demand scarcity for it business centre and it would provide good
service to customers.
Increasing numbers of international organization which in the past had typically converted residences into
office space are now moving towards renting whole floors or even multiple floors in modern city-center
commercial buildings.
The demand for office space is a derived demand because firms rent space as an input to the production of
services or goods they provide to businesses and households in the local or national economy. Following
our survey of office space users in several areas are mainly firms providing banking, offices, cafeteria and
restaurants, supermarkets, computer center service. Future demand for office space is actually driven from
growth in number of offices in the city which in turn is influenced by the macro-economic growth in the
country. Assuming that demand for office space is directly related to the growth in the economy, the
forecast for office space demand is shown in the following table;
Table 1: Office Space Demand Forecast
Years Office space demand under base Office space demand under high
case economic (Growth) case economic (Growth)
2010/2011 9,916,543 11,304,859
2011/2012 11,007,363 12,057,416
2012/2013 12,218,173 12,953,878
2013/2014 13,562,173 13,963,577
2014/2015 15,054,011 14,554,534
2015/2016 16,709,952 14,987,431
Source: estimation based on GTP’s forecasted Ethiopian Economic Growth 1
Since the project will be engaged in mixed building the main sources of its annual revenue would be from
the rental of building spaces such as shops, offices, and banking, café and restaurant. Therefore, the sources
of revenue have been classified in to one category namely the rental of banking and supermarket, offices,
shops, bedrooms restaurant and café based on these classifications. Based on the market price of similar
mixed use building in the area, the envisioned buildings set the following fair price (Before VAT) for its
service, hence when the building construction fully get operational it is assumed to generate a yearly
income of ETB 34,782,000.
4 Technical Studies
4.1 Description of the project Service
The envisioned mixed purpose building will provide different rental services to the different customer
groups for different purpose. The building will have basement, ground and twelve floors. The purpose of
the building explained as follows;
The ground floor, first floor second floor and third floor designed for different business centers like
banks, supermarket, beauty salon(man and women),
Computer center, pharmacy, internet café, boutiques, different shops and other business activities,
4-6 floors designed for Offices.
7-10 floors designed for Apartments.
Total 5000
4.2 Construction work and Technology
4.2.1 Construction schedule
The construction project is proposed to be started on July 2024, and is expected to be finished on July
2026. As seen in the abbreviated construction schedule above, a majority of the schedule’s time is made up
of five major activities; concrete, building Enclosure, masonry, mechanical and Electrical install. Concrete
activities include processes such as placing foundations and slab on deck. The Building Enclosure Phase
includes erecting the scaffolding that will allow for exterior sheathing installation and bricklaying.
Mechanical and Electrical install coincide with each other due to the need for coordination between the two
divisions. There are several periods of construction during the schedule in which there are multiple
construction activities occurring at the same time. The construction site must be organized accordingly as
these processes take place.
As with any construction project, the goal of the schedule will to complete all construction activities before
the required Date of completion. This date of completion is practical based on the time of year in which the
building will be completed. The team allowed a two week contingency for any setbacks. Typically, winter
construction tends to cause unforeseen delays that negatively impact a construction project. These
conditions can and will almost undoubtedly impact the project schedule by causing unforeseen delays and
project inefficiency.
After the award is made and the contract signed between this project owners and the contractor, the project
constructor is expected to prepare and submits a detailed construction program which includes material
schedule, manpower requirement and cash flow forecast. After the award is made and the contract signed
between this project owner and the contractor, the project constructor is expected to prepare and submits a
detailed construction program which includes material schedule, manpower requirement and cash flow
forecast.
4.3 Utilities
A number of utilities world be put in place in order to ensure smooth functioning of the project. These
utilities include:
No Description Qty Unit cost Cost (Birr)
1 Electricity supply, kWh 100,000 1.30*10,0 00 130,000
2 Water Supply m3 50,000 10*500,0 00 500,000
3 Telephone and Internet Broadband 20,000
A.SUBSTRUCTURE
1 excavation aearth works 279,570.6 7
2 concrete work 1,936,546. 34
Sub total 2,216,117. 01
B. SUPER STRACTURE
1 Concrete work 7,753,358. 45
2 Block work 551,534.4 0
3 Roofing 171,108.0 0
4 Carpentry and joinery 323,760.0 0
5 Metal works 820,860.0 0
6 Finishing 3,111,379. 44
7 Painting 275,798.8 8
8 Electrical installation 7,236,330. 00
9 Sanitary installation 1,151,022.
Subtotal 21,395,15 1.17
G/Manager
C. Vehicle
Description UOM Qty Unit Cost in Birr Total cost in Birr Remark
Mini-Bus Unit 1 187,500.00 187,500.00 Duty Free
D. Office Equipment
4. Pre-service Expenses
No Description Amount (ETB)
1 Feasibility Study 3,000,000
2 Legal Fees 2,000,000
3 Permits 2,000,000
4 Marketing 3,000,000
Total 10,000,000
The following depreciation rates are applied to depreciate the assets of the project:
Based on the projected profit and loss statement, the project will generate a profit throughout its operation
life. Annual net profit after tax increases from Birr 8,810,480 at the beginning of the project to Birr
22,502,429 during the last year of operation year. The detail is presented in Annex.
The payback period, also called pay–off period is defined as the period required recovering the original
investment outlay through the accumulated net cash flows earned by the project. Accordingly, based on the
projected cash flow it is estimated that the project’s initial investment will be fully recovered within 3 year
9 months.
6.5 Cash flow
The projected cash flow of the envisaged project shows that the project would generate positive net cash flows
throughout the operation years. Cumulative cash flow generated by the project towards the end of the first operation
year will amount to Birr 9,259,139. At the end of the project life, this amount will rise to Birr 23,618,548. The detail
is presented in Annex.
BCR is 5 and positive this indicates this project would return 5 birr in benefits for each birr spent.
The internal rate of return (IRR) is an indicator of the efficiency or quality of an investment. A project is a
good investment proposition if its IRR is greater than the rate of return that could be earned by alternate
investments or putting the money in a bank account. Accordingly, the IRR of the project after tax is
computed to be 34.13% indicating the viability of the project.
Net present value (NPV) is defined as the total present (discounted) value of a time series of cash flows.
NPV aggregates cash flows that occur during different periods of time during the life of a project into a
common measuring unit i.e. present value. It is a standard method for using the time value of money to
asses’ long-term projects. NPV is an indicator of how much value an investment or project adds to the
capital invested. In principle a project is accepted if the NPV is non-negative. Accordingly, the net present
value of the project at 10% discount rate is found to be Birr 54,439,417 which is acceptable.
7. Conclusions and Recommendations
Conclusion The objective of this proposed feasibility study is primarily to facilitate the entrepreneur with
the investment information and provide an overview about project. The proposed feasibility may form the
basis of an important investment decision and in order to serve this objective, the document covers various
aspects of Concept Development, Start-up, Production, Marketing, Finance and Business Management.
The feasibility is based on the information obtained from various agricultural sources as well as discussions
with businessmen. For financial model, since the forecast/projections relate to the future periods, actual
results are likely to differ because of the events and circumstances that don’t occur frequently as expected.
Whilst due care and attention has been taken in performing the exercise, no liability can be inferred for any
in-accuracy or omissions reported from the results thereof.
It is essential that our report be read in its entirety with financial model in order to fully comprehend the
impact of key assumptions on the range of values determined. The project is accessible and has the
necessary infrastructure such as road, telephone, water and electric power. The proposed project clearly
identifies all the necessary equipment, inputs, management of the company and the required man power.
The highest authority in the project will be vested in the hand of the owner. He will control the overall
activities of the proposed project. Demand projection divulges that there is high demand for feed
production in the country. Accordingly, the planned project is set to provide quality products in the area.
The proposed project possesses wide range of economic and social benefits such as increasing the level of
investment, tax revenue and employment creation for both women and youths. It will have also
environmental concerns to protect it by planting trees around its working area and by utilizing
environmental friendly raw materials. Generally, the project is technically feasible, financially and
commercially viable as well as socially and economically acceptable. Hence the project is worth
implementing.
Recommendations Financial sensitivity analysis shows that the project is highly sensitive to decrease in
sales revenue but relatively less sensitive to increase in raw material and investment costs. Therefore, it is
recommended that the company should give a great attention for the possible reasons for sales reduction. In
this case, different mechanisms should be selected and implemented to increase sales. In addition to this,
the company should decrease its cost that lowers profitability.
The project must utilize modern promotional styles to capture the planned market share. To do so, it has to
design effective strategy to achieve this plan. Although, due care and diligence has been taken to compile
this document, the contained information may vary due to any change in any of the concerned factors, and
the actual results may differ substantially from the presented information. In this case, any delaying to
implement the project creates some problem on its profitability as there is always change like change in
price of services and goods, cost of raw materials, customers preference and purchasing power etc.….So, it
is recommended that investors should implement the project as soon as possible before any change
occurred.
Year Revenue (ETB) Operating Cost (ETB) Gross Profit (ETB) Tax (ETB) Net Profit (ETB)
1 10,724,282 2,574,274 8,150,008 2,361,269 5,788,739
2 11,820,959 2,664,521 9,156,438 2,663,198 6,493,240
3 13,091,837 2,755,868 10,335,969 2,891,967 7,443,002
4 14,302,006 2,849,456 11,452,550 3,226,942 8,225,608
5 15,803,603 2,947,184 12,856,419 3,648,103 9,208,316
6 17,079,396 3,048,217 14,031,179 4,000,531 10,030,648
7 18,750,735 3,152,595 15,598,140 4,470,619 11,127,521
8 20,284,318 3,259,444 17,024,874 4,898,639 12,126,235
9 22,198,750 3,368,843 18,829,907 5,440,149 13,389,758
10 24,113,232 3,480,874 20,632,358 5,980,884 14,651,474
Year 1 2 3 4 5 6 7 8 9 10
Net Sales 10,724,282 11,820,959 13,091,837 14,302,006 15,803,603 17,079,396 18,750,735 20,284,318 22,198,750 24,113,2
32
Operating 2,574,274 2,664,521 2,755,868 2,849,456 2,947,184 3,048,217 3,152,595 3,259,444 3,368,843 3,480,87
4
Gross 8,150,008 9,156,438 10,335,969 11,452,550 12,856,419 14,031,179 15,598,140 17,024,874 18,829,907 20,632,
Profit 358
Admini 1,072,428 1,182,096 1,309,184 1,430,201 1,580,360 1,707,940 1,875,074 2,028,432 2,219,875 2,411,3
Costs 23
Depreciati 5,357,143 5,357,143 5,357,143 5,357,143 5,357,143 5,357,143 5,357,143 5,357,143 5,357,143 5,357,1
on 43
EBIT 1,720,437 2,617,199 3,669,642 4,665,206 5,918,916 6,966,096 8,365,923 9,639,299 11,252,889 12,863,
892
Interest 279,112 279,112 279,112 279,112 279,112 279,112 279,112 279,112 279,112 279,112
Expense
EBT 1,441,325 2,338,087 3,390,530 4,386,094 5,639,804 6,686,984 8,086,811 9,360,187 10,973,777 12,584,
780
Tax (30%) 432,398 701,426 1,017,159 1,315,828 1,691,941 2,006,095 2,426,043 2,808,056 3,292,133 3,775,4
34
Net Profit 1,008,928 1,636,661 2,373,371 3,070,266 3,947,863 4,680,889 5,660,768 6,552,131 7,681,644 8,809,3
46
Year 0 1 2 3 4 5 6 7 8 9 10
Net 0 10,724, 11,820, 13,091, 14,302, 15,803, 17,079, 18,750, 20,284, 22,198, 24,113,
Sales 282 959 837 006 603 396 735 318 750 232
Revenue
Loan 16,052, 0 0 0 0 0 0 0 0 0 0
352
Total 16,052, 10,724, 11,820, 13,091, 14,302, 15,803, 17,079, 18,750, 20,284, 22,198, 24,113,
Inflows 352 282 959 837 006 603 396 735 318 750 232
Operatin 0 2,574,2 2,664,5 2,755,8 2,849,4 2,947,1 3,048,2 3,152,5 3,259,4 3,368,8 3,480,8
g Costs 74 21 68 56 84 17 95 44 43 74
Interest 0 279,112 279,112 279,112 279,112 279,112 279,112 279,112 279,112 279,112 279,112
Payment
Tax 0 2,361,2 2,663,1 2,891,9 3,226,9 3,648,1 4,000,5 4,470,6 4,898,6 5,440,1 5,980,8
Payment 69 98 67 42 03 31 19 39 49 84
Deprecia 0 0 0 416,965 416,965 416,965 416,965 416,965 416,965 416,965 416,965
tion
Total 0 5,214,6 5,606,8 6,343,9 6,772,4 7,291,3 7,744,8 8,319,2 8,853,1 9,505,0 10,157,
Outflows 55 31 12 76 64 25 91 60 68 835
Net Cash 16,052, 5,509,6 6,214,1 6,747,9 7,529,5 8,512,2 9,334,5 10,431, 11,430, 12,693, 13,955,
Flows 352 27 28 24 30 39 70 444 158 681 397
Annex 5: Undiscounted Cash Flow
Year 0 1 2 3 4 5 6 7 8 9 10
Net Sales 0 10,724, 11,820, 13,091, 14,302, 15,803, 17,079, 18,750, 20,284, 22,198, 24,113,
Revenue 282 959 837 006 603 396 735 318 750 232
Loan 16,052, 0 0 0 0 0 0 0 0 0 0
352
Total 16,052, 10,724, 11,820, 13,091, 14,302, 15,803, 17,079, 18,750, 20,284, 22,198, 24,113,
Inflows 352 282 959 837 006 603 396 735 318 750 232
Operating 0 2,574,2 2,664,5 2,755,8 2,849,4 2,947,1 3,048,2 3,152,5 3,259,4 3,368,8 3,480,8
Costs 74 21 68 56 84 17 95 44 43 74
Administr 0 1,072,4 1,182,0 1,309,1 1,430,2 1,580,3 1,707,9 1,875,0 2,028,4 2,219,8 2,411,3
ative 28 96 84 01 60 40 74 32 75 23
Costs
Depreciat 0 5,357,1 5,357,1 5,357,1 5,357,1 5,357,1 5,357,1 5,357,1 5,357,1 5,357,1 5,357,1
ion 43 43 43 43 43 43 43 43 43 43
Total 0 9,003,8 9,203,7 9,422,1 9,636,8 9,884,6 10,113, 10,384, 10,645, 10,945, 11,249,
Outflows 45 60 95 00 87 300 812 019 861 340
Net Cash 16,052, 1,720,4 2,617,1 3,669,6 4,665,2 5,918,9 6,966,0 8,365,9 9,639,2 11,252, 12,863,
Flows 352 37 99 42 06 16 96 23 99 889 892
Description Year 1 Year 2 Year 3 Year 4 Year 5 Year 6 Year 7 Year 8 Year 9 Year 10
Net Sales 10,724,282 11,820,959 13,091,837 14,302,006 15,803,603 17,079,396 18,750,735 20,284,318 22,198,750 24,113,232
Revenue
Loan 16,052,352 0 0 0 0 0 0 0 0 0
Total 16,052,352 10,724,282 11,820,959 13,091,837 14,302,006 15,803,603 17,079,396 18,750,735 20,284,318 22,198,750
Inflows
Operating 2,574,274 2,664,521 2,755,868 2,849,456 2,947,184 3,048,217 3,152,595 3,259,444 3,368,843 3,480,874
Costs
Interest 279,112 279,112 279,112 279,112 279,112 279,112 279,112 279,112 279,112 279,112
Payment
Tax Payment 2,361,269 2,663,198 2,891,967 3,226,942 3,648,103 4,000,531 4,470,619 4,898,639 5,440,149 5,980,884
Depreciation 0 0 416,965 416,965 416,965 416,965 416,965 416,965 416,965 416,965
Total 5,214,655 5,606,831 6,343,912 6,772,476 7,291,364 7,744,825 8,319,291 8,853,160 9,505,068 10,157,835
Outflows
Net Cash 5,509,627 6,214,128 6,747,924 7,529,530 8,512,239 9,334,570 10,431,444 11,430,158 12,693,681 13,955,397
Flows
Civil Work Table