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Mobile Apps

This document provides an overview of mobile apps including what they are, how to build them, their distribution and usage. It discusses that mobile apps are software for small wireless devices like smartphones and tablets. It also outlines the steps to develop an app including getting an idea, identifying needs, designing flow and features, integrating analytics, getting feedback and improving. Additionally, it includes statistics on the number of available apps, projected revenue of app stores, time spent on apps, and app usage by age group.

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Sonali Sidana
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0% found this document useful (0 votes)
196 views19 pages

Mobile Apps

This document provides an overview of mobile apps including what they are, how to build them, their distribution and usage. It discusses that mobile apps are software for small wireless devices like smartphones and tablets. It also outlines the steps to develop an app including getting an idea, identifying needs, designing flow and features, integrating analytics, getting feedback and improving. Additionally, it includes statistics on the number of available apps, projected revenue of app stores, time spent on apps, and app usage by age group.

Uploaded by

Sonali Sidana
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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WHAT IS MOBILE

APP

GUIDE TO
TIME USAGE BUILD
MOBILE APP

MOBILE APPS

DISTRIBUTION OF
NO. OF APPS
MOBILE APPS
A mobile app is a software application developed
specifically for use on small, wireless computing devices,
such as smartphones and tablets, rather than desktop or
laptop computers.
Lay out the
Get an idea or Identify the Remove non
flow and
problem need core features
features

Create Hire the


Integrate Put the design
developer designer/devel
analytics first
accounts oper

Get feedback
Introduce
quickly and
features
improvise
(i) Ubiquity of smartphones
(ii) Manifoldness of possibilities
(iii) Proximity to customers
(iv) Unmatched user-experience
(V) Better visibility
This statistic contains 1800000
1600000
data on the number of 1400000
apps available for 1200000
download in leading app 1000000
800000
stores as of July 2015. As 600000
of that month, Android 400000
users were able to choose 200000
0
between 1.6 million apps.
Apple's App Store
remained the second-
largest app store with 1.5
million available apps.
This statistic presents 90
information on the 80
projected revenues of 70
mobile app stores 60
worldwide from 2011 to 50
2013 with forecast until 40
2017. In 2012, the global 30
mobile app revenues 20
amounted to 18.56 billion 10
US dollars and are 0
expected to grow to 2011 2012 2013 2014 2015 2016 2017
76.52 billion US dollars in
2017.
Mobile Apps now account
for more than half (52%)
of all time spent on
digital media.

Smartphone users spent


89% of their mobile
media time using mobile
apps
AGE GROUP NO. OF APPS TIME SPENT PER MONTH
18-24 28 37:06
25-34 29.5 35:40
35-44 29.3 33:57
45-55 25.8 25:26
55+ 22 21:21
90%
80%
70%
60%
50%
40%
30%
20%
10%
0%

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