Best Social Network Platforms
Social networks allow individuals and companies to connect with one another to communicate and share data, often in a public forum. In a social network, users are represented by a profile, and they connect with other users who have similar interests or backgrounds, or who they know in real life. Social networks are typically accessed via web browsers or mobile applications.
Companies use social networks for a variety of purposes. It allows them to build and maintain their brand by sharing content or promoting marketing materials. It can also be used for networking, advertising, or even for customer service, among other uses. Companies can use social networks in tandem with software in one or more of the following categories: social media management, social analytics, social media monitoring, social advertising, and social customer service.
To qualify for inclusion in the Social Networks category, a product must:
Best Social Network Platforms At A Glance
G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.
A weekly snapshot of rising stars, new launches, and what everyone's buzzing about.
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Founded in 2004, Facebook's mission is to make the world more open and connected. People use Facebook to stay connected with friends and family, to discover what's going on in the world, and to share
- Founder
- Account Manager
- Marketing and Advertising
- Computer Software
- 65% Small-Business
- 29% Mid-Market
9,952,363 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Instagram is a social networking app which lets users share photos & videos from their mobile phones, like posts, comment, send private messages, and more.
- Owner
- Marketing and Advertising
- Apparel & Fashion
- 77% Small-Business
- 17% Mid-Market
9,952,363 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Twitter is a real-time information network that connects you to the latest stories, ideas, opinions and news about what you find interesting. Simply find the accounts you find most compelling and foll
- Account Manager
- Student
- Computer Software
- Marketing and Advertising
- 53% Small-Business
- 30% Mid-Market
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
A content sharing service that allows members to "pin" images, videos and other objects to their pinboard.
- Graphic Designer
- Owner
- Marketing and Advertising
- Retail
- 68% Small-Business
- 25% Mid-Market
2,102,856 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Snapchat is a social media platform which allows for sending of multimedia and text messages. Users can create Snap Ads or campaigns and measure results. Users can set audiences and reach for campaign
- Software Engineer
- Marketing and Advertising
- Information Technology and Services
- 58% Small-Business
- 25% Mid-Market
86,872 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Diligent Boards is the most comprehensive and secure board portal on the market, relied on by more than 700,000 directors and 25,000 organizations worldwide. It supports and enhances the full board cy
- Executive Assistant
- Assistant Corporate Secretary
- Financial Services
- Banking
- 41% Mid-Market
- 36% Enterprise
4,536 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
GroupMe is a group mobile messaging service for finding, planning and purchasing group activities.
- Higher Education
- 67% Small-Business
- 23% Mid-Market
28,257 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
BuddyPress is a social networking software for building communities inside WordPress sites.
- Computer Software
- 82% Small-Business
- 18% Mid-Market
8,078 Twitter followers
- Overview
- User Satisfaction
- Seller Details
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Save Anything. Read Anywhere.
- 70% Small-Business
- 30% Mid-Market
41,803 Twitter followers
- Overview
- User Satisfaction
- Seller Details
Meetup Pro connects brands and businesses to their audiences in real life, driving community growth, customer engagement, and brand awareness
- Education Management
- Health, Wellness and Fitness
- 72% Small-Business
- 21% Mid-Market
67,379 Twitter followers
- Overview
- User Satisfaction
- Seller Details
BuzzFeed works with brands and agencies to craft custom social posts that are designed for sharing.
- Information Technology and Services
- 78% Small-Business
- 20% Mid-Market
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Reddit Ads gives you the opportunity to directly reach Reddit users. You can target passionate communities that are relevant to your brand. You can tell your story whether it’s starting a conversation
- Marketing and Advertising
- Computer Software
- 62% Small-Business
- 27% Mid-Market
1,105,213 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
SalesHookup is a platform that saves sales professionals 10+ hrs a month with networking by simplifying the process into 3 steps: 1. Select a time slot 2. We'll match you with another member and se
- Information Technology and Services
- 47% Mid-Market
- 47% Small-Business
71 Twitter followers