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BSC OM IV - Performance Management System

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10 views27 pages

BSC OM IV - Performance Management System

Uploaded by

chareitheresealdea
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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August 17 & 24, 2021

What is a S.M.A.R.T. OBJECTIVE?


SMART is a mnemonic/acronym, giving criteria to guide in the
setting of objectives. The first-known use of the term was in the
November 1981 issue of Management Review by George T. Doran.
The principal advantage of SMART objectives is that they are
easier to know when they have been done. SMART criteria are
commonly associated with Peter Drucker’s management of
objectives concept. Peter Drucker (1909-2005) is a known
management consultant, author, and revered as the “Father of
Modern Management”.
SPECIFIC – your objective is direct, detailed and meaningful (Example: To achieve bottom line sales, To introduce New Product)

MEASURABLE – your objective is quantifiable to track progress or success (Example: 100% achievement, 10 calls, PHP 100,000)

ATTAINABLE – your goal is realistic and you have the tools and or resources to attain it. Example: Targeting 100% monthly sales
achievement as against 200% monthly sales achievement)

RELEVANT – your goal aligns with your company’s mission, strategies (Example: Introducing an NPI only to a target channel)

TIME-BASED – your goal has a deadline (Example: for the day, for the month, for the week)

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