SUMMARY OF FINDINGS

The findings made in the present research study are presented under the following
sub headings .

Verification of Objective -1
 To study and analyze the status of print media journalists in the rural areas of
Krishna district and Guntur districts.

Status of Print Media Journalists in rural areas of Krishna and Guntur Districts
 The respondents' residence status depict that Guntur district accounts for 56.87
percent of the respondents, while Krishna district accounts for 43.13 percent of the
respondents.
 The caste and paper media of respondents with different new paper media companies
constitute 48 percent of respondents who work in various print media channels are
from the Upper caste, 36 percent are from the Backward caste, and0.6 percent are
from the Schedule tribe caste, and 15 percent are from the Scheduled castes,
respectively. According to the findings of the study, the majority of respondents are
from the Other Caste (OC) group, with the ST caste constituting the least number of
respondents overall.
 Among the OCs, 45.1 percent are between the ages of 36-45 years, followed by 37.9
percent who are between the ages of 46-55 years, and 13.1 percent who are between
the ages of 25-35 years. Only 3.9 percent of the population is over the age of 55, on
the other hand. According to the data presented above, more than 56.9 percent of the
population is between the ages of 36-45.
 67.0 percent of BCs are between the ages of 36-45 years, followed by 24.3 percent in
the age range of 46-55 years, with 8.7 percent in the 25-35 year age range. As a result,
none of them is older than 55 years old. According to the data presented above, more
than 56.9% of the population is between the ages of 36 and 45 years.
 More than 68.0 percent of the respondents are between the ages of 36 and 45 years
old in the SC community, according to the survey. Whereas 28.0% of respondents are
between the ages of 25 and 35 years, 4.0 percent are between the ages of 46 and 55
years, and none of the respondents are over the age of 55 years, the results show. It is
depicted that nearly 70% of those who answered the survey questions are in their mid-
 thirties. Only two STs answered the survey's questions from the age range of 36 to 45
years.
 Caste and social status of respondents with the designation of Reporters depicted 6.48
percent of respondents who work as reporters are from the Upper caste, 36 percent are
from the Backward caste, 0.6 percent are from the Schedule tribe caste, and 15
percent are from the Scheduled castes, according to the survey results.

Verification of Objective -2
 To understand the difficulties faced in the socio-economic conditions of print
media journalists in rural areas in the selected region.

Socio-Economic Profile of the Sample Respondents

 The male respondents account for 99.1 percent of all respondents in this study, with
female respondents accounting for only 0.9 percent of the total.
 The study depicts Hindu religion respondents account for 90.9% which means that the
vast majority of study participants, while Muslim religion respondents accounted for
only 9.1% of the total number of study participants.
 The study depicts that all respondents are married.
 The distribution of sample respondents by their educational qualifications across the
community-wise depicts 39.7% of respondents are other graduates, 18.1% are below
intermediate, 13.8% other postgraduates, 9.4% are diploma/technical, 7.2 post
graduates with JMC and 5.6% are intermediate.
 The distribution of sample respondents by Type of family across the communities in
the selected study area depict 55.9 percent of respondents are members of a joint
family and 44.1 percent are members of a nuclear family.

 The distribution of sample respondents by their occupation of father across the

community-wise in the selected study area depict that, 44.7% of respondents are
Agricultural coolly/daily labor, 27.8% are agriculture, 17.2% self-employee, 5.6% are
small business, and 4.7private job.

 The distribution of sample respondents by their occupation of mother across the

community-wise in the selected study area depict that, 47.2% of respondents are
 housewife, 41.6% are agriculture coolly/daily wage worker, 9.1% agriculture, 1.3%
are self employee, and 0.9petti business.

 The distribution of sample respondents by their members in the family across the
community-wise in the selected study depict that, 69.1% of respondents are under 2
members, and 30.9% are 3-5 members.

 The distribution of sample respondents by their dependent members in the family

across the community-wise in the selected study area depict that, 59.7% of
respondents are under 3-5 members,32.2% are 2 members and 8.1% are 5 and above
members.

 The distribution of sample respondents by their Monthly earning of the respondent

from journalistic profession across the community-wise in the selected study area
depict that, 91.9% of respondents are Rs.2,001/- to Rs.5,000/-, 5.9% are Rs.5,001 to
Rs.10,000/-and 2.0% are Below Rs.2,000/-.

 The distribution of sample respondents by their print media category across the
community-wise in the selected study area depict that 100% of respondents are
Telugu.

 The distribution of sample respondents by their Working experience in print media

across the community-wise in the selected study area depict that 38.1% of
respondents are 6-10 years, 29.7% are 11-15 years, 17.8% are 3-5 years, 6.6% are 16-
20 years, and 7.8% are Below 3 years.

 The distribution of sample respondents by they’re the area of your news operations
across the community-wise in the selected study area depict that, 92.2% of
respondents are Mandal-level, 6.9% are sub-division, and 0.9% are Rural areas.

 The distribution of sample respondents by Nature of work across the community-wise

in the selected study area depict that, 100% of respondents are General/Local News.
 The distribution of sample respondents by Nature of work across the community-
wise in the selected study area depict that, 34.1% of respondents are Compelled by
circumstances such as unemployment or problem in service, 22.5% are respondent
are To serve the society, 26.9% respondents are To earning the money, 11.6%
respondents are Aim in life since childhood and 5.0% respondents are To achieve
high social status.

 The distribution of sample respondents by Who motivated to take up journalism as

your profession across the community-wise in the selected study area depict that,
27.5% of respondents are friends, 20.6% are respondent are relatives, 18.4%
respondents are family members, 9.7% respondents are parents and 23.8%
respondents are A person who are working this field.

 The distribution of sample respondents by any other member/members of your family

in the Field of journalism across the community-wise in the selected study area depict
that, 90.0% of respondents are saying no one in journalism, and remaining 10.0% are
said their family are in journalism.

 The distribution of sample respondents by any other member/members of your

family in the Field of journalism across the community-wise in the selected study
area depict that, 90.0% of respondents are saying no one in journalism,6.6%
respondents are said that their brother is working in journalism, 2.5% respondents are
said their Brother-in-law is working in journalism and remaining 0.9% are said their
Cousin/relative are working in journalism.

 The distribution of sample respondents by Journalism as first profession across the

community-wise in the selected study area depict that, 100.0% of respondents are
saying that their first profession is Journalism.

 The distribution of sample respondents by any other subsidiary

occupation/job/business/contract jobs other than the present journalism profession
across the community-wise in the selected study area depict that, 74.1% of
respondents are saying that they have other business and remaining 25.9% are said
that they do not have any other profession.
  The distribution of sample respondents by any other subsidiary
occupation/job/business/contract jobs other than the present journalism profession
across the community-wise in the selected study area depict that, 43.8% of
respondents are Agricultural cooli, 25.9% are said that not applicable, 18.4%
respondents are said that they have small business, 7.2% respondents are said that
they have self-employee and remaining 4.7% are said that they have agriculture.

Verification of Objective -3

 To examine the nature of work and professional role performance of rural

journalists in the study area.

Nature of work and Professional role

 The residential respondents and career in print media, how many organizations did
you work for/ switch over are depicts that, 28.1 percent are respondents who worked
as once, and 24. percent are respondents who worked as thrice, and 6.3 percent are
respondents who worked as four times, respectively.
 The residential respondents and career in print media, how many organizations did
you work for/ switch over depict that 41.3 percent of respondents who worked as
twice, 28.1 percent are respondents who worked as once, and 24 percent are
respondents who worked as thrice, and 6.3 percent are respondents who worked as
four times, respectively.

 The residential respondents and specify the reason for changing the previous
organization depict that 39.4 percent of respondents who worked as said that for
changing their job was for better pay package, 20.9 percent are respondents who
worked as said that for changing their job was Working conditions, and 11.6 percent
are respondents who worked as said that for changing their job was Job security,
10.9% are respondents who worked as said that for changing their job was politically
inclined to a particular party, 8.8% are respondents who worked as said that for
changing their job was problems with editorial principleand8.4 percent respondents
who worked as said that for changing their job was for growth in career respectively.
 The residential respondents and terms and conditions of your service depict that 55.9
percent of respondents said that their terms and conditions of your service based on
Stringer (payment on story basis), 44.1 percent are respondents who worked as said
that said that their terms and conditions of your service based on purely temporary
basis.

 The residential respondents and employer give you “Appointment letter” are depict
that 100 percent of respondents said that “no” on their “Appointment letter”.
 The residential respondents and how did you know about this job depict that71.9
percent of respondents said that they know job by seeing Advertisement, 17.8% of
respondents said that they know based on General word of mouth and 10.3% of
respondents said that they know based on From a friend/relative.
 The residential respondents and status of accreditation facility depict that 81.9
percent of respondents said that they Accredited by the Govt., and 18.1% of
respondents said that they Recognized press correspondent.
 The residential respondents and the various benefits offered to you by your
organization depict that 100 percent of respondents said that Honorarium /
Conveyance.
 The residential respondents and you go out for routine news coverage from your
native place depict that 96.3 percent of respondents said that By own vehicle without
fuel allowance and 3.8 % of respondents said that By free bus pass issued by the
Govt.
 The residential respondents and special stories do you do in a week besides your
regular reporting depict that 55.6 percent of respondents said that 3-4stories, and
31.9 % of respondents said that 5-6 stories, 5.0% of respondents said that 1-2 stories
and 7.5% of respondents said that 7 and more stories.

 The residential respondents and on an average working day, how many hours do you
perform official journalistic profession depict that 39.1 percent of respondents said
that 8-10 hours,32.8 % of respondents said that 10-12 hours, 24.7% of respondents
said that Less than 8 hours and 3.4% of respondents said that More than 12 hours.
 The residential respondents and lifestyle affecting your personal space depict that
50.6 percent of respondents said that yes, 39.4 % of respondents said that
occasionally, 10.0% of respondents said that no.

 The residential respondents and duty a stressful profession depict that 66.3 percent of
respondents said that yes, 23.4 % of respondents said that occasionally, 10.3% of
respondents said that no.

 The residential respondents and the procedure of retrenchment depict that 100
percent of respondents said that Without notice.

 The residential respondents and satisfied on taking up the journalism as a profession

depict that 72.2 percent of respondents said that dissatisfied, 23.1% of respondents
said that can’t say and 4.7% respondents said that satisfied.

 The residential respondents the following reason/s you think are the reasons behind
the satisfaction depict that 95.3 percent of respondents said that Not applicable, 2.5%
of respondents said that challenging nature of work a social status, and 1.3 %
respondents said that opportunity to be creative and 0.9% respondents said that lack
of job opportunities in the other fields.

 The residential respondents and the following reason/s you think are the reasons
which contribute to your dissatisfaction depict that 59.7 percent of respondents said
that less salary, 27.8% of respondents said that Not applicable, and 12.5 %
respondents said that odd working hours.

 The residential respondents and career as a journalist did you receive any special
loan/grant/privilege/housing loan/loan waiver, etc., from the government depict that
97.8 percent of respondents said that “no”, and 2.2% of respondents said that “yes”.

 The residential respondents and VAR00001 depict that 55.6 percent of respondents
said that “9.00”,2.5% of respondents said that “5.00”, 18.1% of respondents said that
“4.00”, 5.9% of respondents said that “3.00”, 15.0% of respondents said that “2.00”
and 2.8% of respondents said that “1.00”.
 The residential respondents and receive any benefits from the Govt. depict that 81.9
percent of respondents said that “Yes” and 18.1% of respondents said that “no”.

 The residential respondents and yes, which type of benefit did you receive depict that
81.9 percent of respondents said that “Free Bus pass” and 18.1% of respondents said
that “Not applicable”.

 The residential respondents and If no, what are the reasons depict that 81.9 percent of
respondents said that “Not applicable” and 18.1% of respondents said that “I have
not accredited by the Govt.”.

 The residential respondents on the present employment, can you meet the needs and
ends of your family, children’s education, health and medical, etc., and other
aesthetic needs depict that 66.6 percent of respondents said that “No, I can’t
manage”, and 25.6 % of respondents said that “No, I can’t manage” and 7.8.% of
respondents said that “Can’t say”.
 The residential respondents and Are you satisfied with the quantum of remuneration
you get as a reporter depict that 74.1 percent of respondents said that “Not satisfied”,
and 25.9 % of respondents said that “Satisfied to some extent”.

 The residential respondents and Do you feel that there should be a regular pay-scale
hike and other allowances for the rural reporter depict that 100 percent of respondents
said that “yes”.

 The residential respondents and Despite the fact that your profession carries low
remuneration and is hazardous, what makes you think to continue with the profession
depict that60.6 percent of respondents said that “No other alternative”, 12.2% of
respondents are said that “Excitement”, 13.1% of respondents said that ”Got used to
the Profession”, 11.3% of respondents said that “Service motto” and 2.8% of
respondents said that “Prestigious”.
 The residential respondents and Does the present journalistic profession meet your
expectations depict that 100.0percent of respondents said that “Has not met my
expectations”.

 The residential respondents and If the present profession does not meet your
expectations, what are the reasons for that depict that 83.8percent of respondents said
that “Salary low”, 11.3% of respondents are said that “odd working hours and
timetable” and 5.0% of respondents said that “immense pressure for filling more
stories”.

 The residential respondents and In future, are you going to continue to work in the
field of journalism depict that 94.7percent of respondents said that “No, I am
planning to discontinue journalism if I get a suitable opportunity”, and 5.3% of
respondents are said that “Yes, till my last breath”.

 The residential respondents and At the present journalism experience you had, do you
wish that your son or daughter to follow you in the field of journalism depict that
92.5 percent of respondents said that “No” and 7.5% of respondents are said that
“No”.

 The residential respondents and If No, then, is there any special disliking about the
journalism profession depict that 83.1percent of respondents said that “low pay/job
insecurity”, 7.5% of respondents are said that “Not applicable”, 7.2% of respondents
are said that “Uncertainty/industry decline” and 2.2% of respondents said that “Long
hours/stress/family life”.

 The residential respondents and Would you advise a aspiring person to become a
journalist depict that 83.4percent of respondents said that “No” and 16.6% of
respondents are said that “Yes”.

 The residential respondents and In pursuit to your career in journalism, did you ever
receive appreciation of your work depict that 67.8percent of respondents said that
“yes” and 32.2% of respondents are said that “No”.
 The residential respondents and the source of appreciation or who as stated below
appreciated / recognized your work depict that 35.9percent of respondents said that
“from readers”, 32.2% of respondents said that “Not applicable”, 14.7% of
respondents said that “from chief reporter/superiors”, and 17.2% of respondents said
that “Office management”.

 The residential respondents and On recognition of your work, did you ever obtain
promotions depict that 95.0percent of respondents said that “No” and 5.0% of
respondents said that “Yes”.

 The residential respondents and If yes, please specify the total number of promotions
you got in your service career depict that 95.0 percent of respondents said that “Not
applicable” and 5.0% of respondents said that “twice”.

 The residential respondents and Did you undergo any formal training in journalism
and mass communication from a recognized University/ Institute depict that
64.7percent of respondents said that “No” and 35.3% of respondents said that “Yes”.

 The residential respondents and Did you ever receive any on the professional training
in journalism (organized by your employer / past employer / any other agencies)
depict that 58.1percent of respondents said that “Yes” and 41.9% of respondents said
that “No”.

 The residential respondents and How effective was your training depict that
81.6percent of respondents said that “Very effective” and 18.4% of respondents said
that “Effective”.

 The residential respondents and Do you think that lack of training and skill up
gradation facilities for rural journalists is a serious problem impending the growth of
present journalism depict that 75.6 percent of respondents said that “No” and 24.4%
of respondents said that “Yes”.
  The residential respondents and Are there any new or additional skills that you
require in order to be more efficient in your work depict that 90.percent of
respondents said that “Yes” and 10.0% of respondents said that “No”.

 The residential respondents and If yes, What are these skills areas depict that
37.5percent of respondents said that “To improve reporting skills”, 34.1% of
respondents said that “To know more about society and politics”, 11.3% of
respondents said that “Using Technology”, and 10.0% of respondents said that “Not
applicable” and 7.2% of respondents said that “To more about rural development
issues”.

 The residential respondents and Have you ever suffered disadvantage at work
because of social discrimination depict that 94.7percent of respondents said that
“No”, 5.3% of respondents said that “Yes”.

 The residential respondents and If yes, what was the basis of this discrimination
depict that 94.7 percent of respondents said that “Not applicable”, 5.3% of
respondents said that “Caste equations”.

Verification of Objective – 4

 To understand the threats faced/facing in rural areas while presenting the news.

Threats faced by Journalists in rural areas

 The residential respondents and As a journalist are you free to express views and
opinions without any threat or fear from politicians, local leaders, etc depict that60.0
percent of respondents said that “No, it is not”, 27.2% of respondents said that “To
some extent free” and 12.8% of respondents said that “Yes, it is free”.

 The residential respondents and If Yes, sometimes, who among the following are
those people depict that 87.2percent of respondents said that “Not applicable”, 8.8%
of respondents said that “From the management” and 1.9% of respondents said that
 “From the government” and 2.2% of respondents said that “From the parties figured
in news reports”.

 The residential respondents and Do you think that print media persons/ media house
in your area is discharging their duties in a free and transparent manner depict that
61.9 percent of respondents said that “Can’t say”, 23.4% of respondents said that
“No” and 14.7% of respondents said that “Yes”.

 The residential respondents and Are you a member of any political party depict that
100.0percent of respondents said that “No”.

 The residential respondents and Do you think that a journalist can report impartially
even though he has ideological and moral support for a particular political party
depict that 100.0 percent of respondents said that “No”.

 The residential respondents and Do you think that rural journalists with political
affiliations should not practice journalism depict that 99.4 percent of respondents said
that “No” and 0.6% of respondents said that “Can’t say”.

Verification of Objective – 5
 To understand the areas of improvement for individual and agency development
to develop a process to eliminate areas identified as obstacles.
Areas of Individual Improvement and Agency Development

 The residential respondents and Ideologically, how do you describe yourself depict
that 100 percent of respondents said that “Moderates”.

 The residential respondents and Are you a member of press club/journalists union
depict that 62.2percent of respondents said that “Yes” and 37.8% of respondents said
that “No”.

 The residential respondents and Do you think that the press rural club/ journalists
union have been successful in highlighting/ fighting/ securing the rights of journalist
 depict that 82.5percent of respondents said that “No” and 17.5% of respondents said
that “Yes”.

 The residential respondents and Do you believe in ethics in the profession of

journalism depict that 72.8percent of respondents said that “No”, 16.6% of
respondents said that “Can’t say” and 10.6% of respondents said that “Yes”.

 The residential respondents and Do ethics in journalism hold any special meaning to
you when journalists struggle for survival depict that 61.6 percent of respondents said
that “Yes, ethical values are important to uphold the fourth pillar of democracy”,
23.4% of respondents said that “Can’t say” and 15.0% of respondents said that “No,
ethics are just guidelines. One cannot survive in journalism by professing ethical
values”.

 The residential respondents and How frequent does journalists (as you know them)
follow ethics in the study area depict that 78.1 percent of respondents said that
“Frequently” 19.1% of respondents said that “not at all” and 2.8% of respondents
said that “Less frequently”.

 The residential respondents and What according to you can be done to make
journalists follow the ethics depict that 75.6percent of respondents said that “They
must be self-imposed” 18.4% of respondents said that “They must be enforced penal
laws” and 5.9% of respondents said that “They must be enforced by editors”.

 The residential respondents and Do you know state level press academy depict that
96.3percent of respondents said that “Yes” and 3.8% of respondents said that “No”.

 The residential respondents and Do you think that statutory press council of India is
successful in implementing ethics effectively depict that 84.4 percent of respondents
said that “Yes it is” and 15.6% of respondents said that “No it is not”.

 The residential respondents and Are you using present technology in your
professional career depict that 100.0percent of respondents said that “Yes it is”.
 The residential respondents and If yes, which technologies and tools do you use when
writing news/story depict that 64.1 percent of respondents said that “USB devices”,
21.6% of respondents said that “Laptops/Tablets”, 8.1% of respondents said that
“Desktop computer”, 5.3% of respondents said that “Mobile Phones” and 0.9%
respondents said that “Email”.

 The residential respondents and in the past one year, have you experienced any
negative consequences because of your journalism activities in your rural area depict
that 75.9 percent of respondents said that “No”, and 24.1% of respondents said that
“Yes”.

 The residential respondents and If yes, what did you experience depict that 75.9
percent of respondents said that “9”,4.4% of respondents said that “Some govt.
officials / employees demanding their favour news” and 15.9% respondents said that
“Some political leaders demanding for their favour news/reporting” and 3.8%
respondents said that “Some local leaders/groups”.

 The residential respondents and How were you able to cope with the COVID-19
situation and how did it affect your duties depict that 54.1percent of respondents said
that “Family problems for gathering news”, and 45.9% of respondents said that
“Problem facing for living with family members due to Covid-19”.

 The residential respondents and As a frontline in the fight of COVID-119, do you get
safety kits from higher officials are shown in the table no.V.64. 87.8percent of
respondents said that “No”, and 12.2% of respondents said that “Yes”.

 The residential respondents and In this pandemic situation, are you following the
precautionary measures while reporting the work depict that 49.4 percent of
respondents said that “No handshake and only namaste”, 24.7% of respondents said
that “Use of directional microphones” and 15.9% of respondents said that
“Maintaining social distance while interacting” and 10.0% of respondents said that
“Having face mask and Sanitizers”.
  The residential respondents and Has your agency taken any initiative to support the
society through you during these times depict that 74.7percent of respondents said
that “Yes”, 25.3% of respondents said that “No”.

 The residential respondents and “If Yes, How” depict that 25.3 percent of
respondents said that “Not applicable”, 65.0% of respondents said that “Create
awareness to the public about covid-19”, 1.3% of respondents said that “distribute
masks and sanitizers”, 5.9% of respondents said that “Dist needs” and 2.5% of
respondents said that “Free camps”.

 The residential respondents and “Finally, as a rural journalist, what is the one thing
that you expect from today’s print media” depict that 9.1percent of respondents said
that “reasonable salary and job security and better designation on seniority basis”,
22.2% of respondents said that “reasonable salary and job security and promotions”,
39.7% of respondents said that “reasonable salary and job security”, 17.2% of
respondents said that “freedom in Profession and reasonable salary and job security”
and 11.9% of respondents said that “Job security and basic hike”.

SUGGESTIONS

Based on the findings of this research study, the following recommendations are
provided to improve the rural reporting network in Andhra Pradesh and to make them more
objective, productive and thus more valuable.
The fundamental objective and want of any person is to possess a work satisfaction
that represent a decent pay, stress free work, and work while not restrictions and influences,
work life balance. The media is claimed to be the fourth pillar of the society that contribute to
moulding the economy through the spreading of facts to the general public. The broadcasting
of facts is completed by the journalists who are answerable to society, employer, government,
family and themselves. Through the study, the research worker has found several variables
that are influencing the work of journalists in Krishna and Guntur districts. Within the read to
form enhancements within the personal and calling of journalists supported the findings of
the study, general observation, literature review and discussion with consultants here by
providing suggestions. The suggestion is given in 3 completely different dimensions – to a
journalist, to the leader and therefore the government in common to Krishna and Guntur
district journalists.

 SUGGESTION TO JOURNALISTS:
The Journalist field is vital place the recites, witnesses and listeners want the breaking
revelation at the first 24 x 7. This changeful active surroundings necessities fulfilment
is the necessity that has expected implicit by all the one enters the field of reporting
that includes individual abilities, principles, preference and interests in their existence.
Through the study, it is erect that broadcasters face unfeeling situations that can plan
out bureaucracy to help more interminable hours.

Health: Priority of being is health. Hence the person who writes about factual events
for a living needs to protect formerly tangible and cognitive facets with balanced
practice of Yoga. Because the character of work is vital place the person who writes
about factual events for a living will not take decent food according to schedule,
inability to sleep soundly, and comprehensive occupied hours that influence their
well-being.

Work: The work shift maybe pronounced 8 hours, but the journalist's trustworthiness
towards whole is 24 x 7 as the occurrences and occurrence in the organization
achiever’s happen in the occupied hours continually. The prime trustworthiness of the
person who writes about factual events for a living declaration is work that has self-
orderly assurance towards a job, that has brief time period frame of work by way of
that they face work meddling on kin and individual growth. Hence they need to make
the arrangement subsequently about whole actions and take action it.

Family: The main purpose of all individual work is for Family. It is the source of
support for each step what we introduce the walk of our history. Due to the accidental
type of professional necessities, the classification gets affected that leads to conflict
 and an sick surroundings ancestral. Hence broadcasters should create the time for
classification accompanying custody the preference of work.

 SUGGESTION TO EMPLOYERS:
The business community also contributes to the sustainable livelihoods of journalists'
paintings through their editorial approach. This study reveals that the general public
of journalists has expressed dissatisfaction with the following areas of regulation.

Compensation: Improper payments expose matters to inequalities affecting each

character and organization leading to economic hardship. as a result the organization
should consider the actual implementation of pay and work-related benefits as
recommended by the remuneration board and review the equals with the relevant
authorities.

Welfare / Support programs: because journalists enjoy graphic-style inequalities and

professional pressures in their work, business should introduce the following
packages. Provide large recreational facilities for office and media groups. Assisting a
night shift journalist at a nearby golf course can also provide accommodation. it can
also introduce Yoga to reduce stress and professional speech (with the stability of
working habits and stress) regularly to be organized. to provide transport for night
journalists primarily on demand and for 12 months direct guidance and rehabilitation
guidelines only for journalists who want to be organized within the regions of
strength, occupational safety and programs to improve graphic-health stability,
overcoming difficulties.

HR Policymakers: The Company wishes to address the organization, complexity,

workload and graphic design issue in order to enhance the work-like stability of
journalists. they are therefore able to emphasize a point that focuses on those aspects
through their recruitment and retention program to promote journalists and the
organization’s dreams. Make a 5-day work schedule per week. Ask a reporter for a
permanent appointment. Make available bendy working hours, compressed hours,
homework, work sharing and paid and unpaid time out of work. Create an immersive
focus on the roles and responsibilities of a man or a woman. to hold the right
communication with journalists. Provide training as often as necessary to fulfil the
 responsibilities of the health / group service provider with an employer and employee
contribution for all types of employment. Provision of unique leaves for change in
family times, staff counselling and staff support.

In addition, media practitioners should participate in effective ethics seminars and

workshops, and take pleasure in reflective sessions on the application of their
profession. Annual conventions of ethics may be organized. It would even be good if
there are a unit additional media watchdog teams at native levels. News shops might
also invite critics and ethical philosophers to research and counsel journalists on
ethical dilemmas that confront them. This may build journalists wiser and enable
them to lift their skilled standards of these would definitely result in a better
democracy.

 SUGGESTION TO GOVERNMENT:

The government initiative and interference conjointly contributes to the work-life

balance of journalists because the media sector is unorganized and scattered the legal
social control from the govt. bodies is most essential, as there's a demand of truthful
implementations of Pay Package, operating Conditions, Work-Life Balance
Programmes and Family-Friendly policies square measure to initiated at the
geographic point.

Compensation: the govt. ought to take initiative to beat the compensation problems
envisaged by the journalists. Primarily the Labour commission has to monitor the
implementation of the pay package as per the wage board from time to time.

Public Relations Officer: produce PR Officer Posts in numerous government

departments, companies should appoint persons with expertise in journalism.

Government has continually thought of media as fourth pillar of democracy. The

Autonomy of the media has continually been the strongest centre of its power.
Government has never settled the media organisation however is additionally
expected the autonomous structure doesn't hurt any aim of a developing society.
Considering the increasing importance of electronic media government and NGOs
 have to be compelled to make sure those regulative mechanisms on media square
measure radio-controlled by the values of gender justice, human rights, property
development physiological property and lifestyle.

Accreditation: The eligible journalists operating in print and electronic media square
measure to incline certification. This improves the work-life balance.

Database: the arena is scattered and unorganized thanks to that the journalists don't
seem to be obtaining correct illustration from the stakeholders (employer, society,
government), conjointly solely many studies are done. So government - Labour
commission got to instruct the media organization to take care of the right
documentation of the amount of staff, their service advantages, operating hour, etc.
knowledge regarding the enlisting of journalists and create it repository at Labour
Department, Department of knowledge and broadcasting, Press council of India and
Press clubs at the regional level.

The Government ought to undertake protection programs for the journalist by

providing job and live security. The journalists killed within the line of duty ought to
be given justice and their relations ought to be taken below governmental program.

Conclusion:
A particular drawback in journalism is incredibly very little variety of reporters comes
underneath this operating journalists class, remaining all were stringers or contributories, as
a result of the principles wasn't applicable to those journalists. The angle of Press
Managements terribly degrading towards Reporters. In order that several young journalists
were feel significant stress. The reporters didn't get any job security and their gift and future
life became an issue mark. They are worked for years along within the standing of stringers
and contributors. Majority of Journalists didn't receive any reward or contribution /
consolidate pay or line account for thus a few years. The current scenario reflected, the
reporters thirstily looking ahead to associate invites for breakfast and meals from the press
meet /program organizers and a few different money gifts (money covers). Operating hours
are troublesome in to implement in print media profession. A field journalist’s regular
assignment in values effecting preparations, planning to the scene of an incident / incident
returning to the news space and writing an article. Most of the respondents during this study
believe that operating hours and over - time work don't seem to be a priority drawback for
journalists. Some respondents feel that they need a sympathy with the management during
this regard. Journalist unions in state ought to concentrate for supporting journalists to
unravel issues by decreasing the extent of stress amongst journalists and conjointly the
Association should target resolution Journalists problems than personnel and political
interests. The govt. even as taken steps to implement the recommendations of the
Majithia Wage Board and to safeguard to safeguard and lives.

SCOPE FOR FURTHER RESEARCH

The present study had analyzed the Socio-Economic Conditions of Print Media Journalists in
Rural Areas of Andhra Pradesh: A Study in Krishna and Guntur Districts. In the interests of
the research community at large, the following research avenues for further studies on this
research topic are here with listed.

1. The same research model can be extended to conduct the research in other districts of
the state.

2. Comparative research studies can be made on the problems and prospects of

journalists among the urban and rural areas.
3. Descriptive research studies can be made on the role of Governmental policies in
promoting quality of livelihood and sustainability of journalism.

4. Analytical studies can be made on the Demographic, Socio-economic conditions on

effectiveness of journalism profession.

5. Experimental studies can be done on the problems and prospects of the journalists.