Yotpo Pricing Overview

Free

Free Forever

Up to 50 monthly orders, Review Request Emails, On-site Widgets, Moderation & Commenting, Social Push & SEO Page, And more.

Growth

Self-Service

Review Request Emails, On-site Widgets, 10+ Rewards Campaigns, Flexible Referral Program, Moderation & Commenting, Social Push & SEO Page, Reviews Carousel, Rich Snippets, Coupons & Email Upsells, And more.

Annual

Custom

Multi-Channel Content Generation, On-Site Widgets & Galleries, Customized Loyalty & Referrals Programs, Customer Photo Galleries, Google & Facebook Integration, Advanced Content Management, Custom Monthly Orders, Widgets & Emails Customization, Multiple Domains Support, Dedicated Success Manager, And more.

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Yotpo Pricing Reviews

(2)

Jared G.

Head of Lifecycle and Retention Marketing

Mid-Market (51-1000 emp.)

7/24/2025

"Fantastic Partners"

5/5

What do you like best about Yotpo?

Yopto have been great partners for us as we've continued to grow. Offering products and services that fit our business needs and have never been pushy with their offerings. Value all their insights and suggestions as our their products continue to evolve to meet our customer needs Review collected by and hosted on G2.com.

What do you dislike about Yotpo?

Some minor UX/UX issues that arise when navigating their products, but overall they're continuing to iterate and are really receptive to customer feedback to make their products better. Review collected by and hosted on G2.com.

Response from Samantha Felgoise of Yotpo

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Thank you so much for your thoughtful feedback, Jared! We're thrilled to hear that you consider Yotpo to be a fantastic partner (we think the same of you!) and that our products are supporting your growth in meaningful ways. It's great to hear that our team’s insights and evolving solutions are helping you deliver a unique and elevated experience to your customers.

We also appreciate your honest input regarding the UX/UI challenges. Our product team is continuously working to improve and iterate based on customer feedback like yours, so please keep sharing your thoughts!

Looking forward to continuing this partnership and helping you drive even more success!

Verified User in Food & Beverages

Mid-Market (51-1000 emp.)

7/25/2025

"Powerful Insights, Smooth UX, and Unmatched Customer Support"

4.5/5

What do you like best about Yotpo?

Yotpo stands out for its ease of use and intuitive, user-friendly interface. From onboarding to daily use, the platform runs smoothly without any technical hiccups. One of the biggest highlights is their customer support—quick to respond, knowledgeable, and always friendly, which makes a huge difference when you're managing customer feedback at scale.

A feature I particularly love is the "Review Atlas". It provides a clear, visual breakdown of review performance, including metrics like review quality and authenticity. This kind of insight is incredibly valuable for understanding customer sentiment and improving product offerings. Review collected by and hosted on G2.com.

What do you dislike about Yotpo?

The biggest downside is the pricing. Yotpo is one of the most expensive platforms in its category. Additionally, I’d love to see more flexibility in the review export functionality—specifically, the ability to export reviews based on keyword filters would be a game-changer for targeted analysis. Review collected by and hosted on G2.com.

What problems is Yotpo solving and how is that benefiting you?

Yotpo helps us capture and analyze customer feedback at scale, which directly supports several key areas of our business. We use Yotpo reviews to improve the delivery experience for our DTC channel, identifying pain points and optimizing logistics based on real customer feedback. The platform also plays a crucial role in guiding product development—by surfacing trends and insights from reviews, we can better understand what customers love or want improved. Additionally, Yotpo helps us finetune future product launches by providing authentic feedback that informs messaging and positioning. Review collected by and hosted on G2.com.

Response from Samantha Felgoise of Yotpo

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Thank you for your detailed and insightful feedback! We’re so happy to hear that you find Yotpo’s platform easy to use with a smooth UX, and that our customer support has made a positive impact on your experience.

The “Review Atlas” is such an awesome feature, and it’s great to hear how valuable it’s been for understanding customer sentiment and driving improvements.

We appreciate your candid thoughts on pricing and review export flexibility. Your suggestion about keyword-filtered exports is a great idea and something I'll share with our product team as we continue to enhance our capabilities.

It's awesome to hear that Yotpo is helping you capture and analyze customer feedback to optimize delivery, guide product development, and fine-tune launches. We’re proud to support your efforts to create better experiences for your customers!