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Ad Design Rubric for Students

The document outlines a rubric for evaluating advertisements based on content, comprehension, creativity, design, and use of digital tools. Each category is rated from excellent to needs improvement, highlighting the effectiveness and relevance of the information presented. Overall, the rubric serves as a guideline for assessing the quality of advertisements in the context of empowerment technology.

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Reymart Saladas
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26 views2 pages

Ad Design Rubric for Students

The document outlines a rubric for evaluating advertisements based on content, comprehension, creativity, design, and use of digital tools. Each category is rated from excellent to needs improvement, highlighting the effectiveness and relevance of the information presented. Overall, the rubric serves as a guideline for assessing the quality of advertisements in the context of empowerment technology.

Uploaded by

Reymart Saladas
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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Content and Excellent Good Fair Needs to

Design of the (4) (3) (2) Improve


Advertisement (1)
The information The information
The information included about included about The information
Information included about the product is the product is included about
included about the product is not always not always the product is
the product relevant and relevant and relevant and not relevant and
clear. sometimes not sometimes not confusing.
clear. clear.
Generally There are some
speaking, the sections that the
The team shows a The
team shows a team has not
good comprehension
good had a good
Comprehension comprehension of of the final
comprehension comprehension
the product they product has not
of the product of the product
have worked on. been very good.
they have they have
worked on. worked on.
The team has
The team has
The team has introduced their The team has
introduced some
introduced their own elements, not introduced
Creativity relevant and
own relevant and but they have any relevant and
original
original elements. not always been original element.
elements.
relevant.
Generally
The design of
speaking, the The design of
The design of the the
design of the the
advertisement is advertisement is
advertisement is advertisement is
attractive and not adequate.
attractive and adequate. Some
Design and Layout original. All the Only a few of the
original. Most of of the elements
elements included elements
the elements included in the
in the missions included in the
included in the missions are
are present. missions are
missions are present.
present.
present.
Limited and
Use of Digital Ideal use of digital Adequate use of Limited use of
irrelevant use of
tools tools. digital tools. digital tools.
digital tools.
RUBRICS FOR ADVERTISEMENT (PERFORMANCE TASK IN
EMPOWERMENT TECHNOLOGY)

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