Subject line:
1. Do You Want to Nudge Your Shoppers To Purchase More?
2. Open to 10X Increase in Life Time Value of Customers?
3. Real Time Dynamic Product Recommendations for your online store
4. Drive Hyper-Growth on Your D2C eCommerce Store | Let’s Connect
5. Convert your existing customers into your loyal fans
6. Convert your visitors into buyers through Client AI App
7. INCREASE CLICK THROUGH RATE USING an AI App
8. Actionable recommendations for your eCommerce store
9. AI App to increase your conversions by 2X
10. ABC, Want to Leverage Data for Improving Profitability?
=======================================================
1st Email: (Highlighting Market analysis, pain points and what Client Offers)
Dear ABC,
Let’s face it - “Given that a massive 93.5% of internet users worldwide made online purchases in 2021,
focusing on what exactly these users want is no longer an option.” - BUT A NECESSITY! According to
the Insights survey, 63 percent of customers may stop purchasing goods from a particular site if it
is not personalized.
Client has built an AI tool that empowers marketers, brands & eCommerce professionals to deliver 1:1
personalized shopping experiences and engagement with their customers across all digital channels,
resulting in a genuine Omni Channel Experience.
ABC, please allow us a chance to set up a demo for you and your team. How does your calendar look like
this week for a 20 minute call?
==================================
2nd Email : (Highlighting essential questions to become profitable business)
Dear ABC,
I believe you would agree that contemporary smart consumers and their ever-evolving behaviors are
directly impacting business revenue. For that, it has become highly essential for companies similar to
(COMPANY) to identify, analyze and generate a solid answer to these questions:
● Who is visiting your store /interested in buying /just window shopping?
● Which advertising campaigns are generating a good ROI?
● Which products are in high demand & in which states?
● What combo offers would reduce abandoned carts and convert better?
ABC, can we have a conversation to discuss this further?
==================================
3rd Email: (Followup on previous 2 touch points)
Hi Abc,
I would like to follow up on my earlier emails where I introduced, Client AI tool which uses AI and ML to
derive insights and recommendations - Funnel dropouts, pricing optimization, promotion tips, product
bundling, cart optimization, and more.
ABC, curious to see this AI tool in action? Please request a demo by responding to this email.
================
4th Email: (Highlighting Customers Names)
Hi Abc,
Do you know how many of your store customers have the potential to become VIP Customers?
Your store can increase Monthly Revenue by 20% by identifying and engaging with customers
who have the potential to become VIPs using AI App.
Our clients tokidoki.it (California), shirecityherbals.com (Massachusetts), winecentral.co.nz (New
Zealand), theoulacompany.com (New York) have increased their revenue by 40% using our AI tool.
Would you have 15 minutes to learn more about what this strategy would look like for you?
==========================================
5th email: (Highlighting key USP)
Hi Abc,
I hope you had a chance to go through my earlier emails, describing how Client AI tool not only helps you
to generate more revenue, increase retention, and automate personalized experiences for your
customers, but also converts your existing customers into your loyal fans.
One of our distinguishing features is that we solve the Choice Overload Problem for Online Shoppers by
understanding the Shoppers, Curating Laser Sharp Segments of Shoppers and Products, and Sending
Personalized Product Recommendations.
ABC, do you have any more queries which might be holding you to share your valuable feedback since
my first email? I would love to share success stories while winning your confidence to collaborate with us.
================================
DRAFTS FOR MAIL OPEN PROSPECTS
—----------------------------------------------------------------------------------------------------------------------------
1st Email: (Reference research and Website link)
Hi Abc,
I was browsing the {Company Name} site today and it got me thinking about how many different types of
customers you have as well as how many different types of categories that you have for your products.
Client AI tool dynamically changes your website based upon the customer visiting your store and
automatically suggests to them the products that they are most likely to buy, thereby helping them make a
purchase decision that’s quick and fulfilling.
Let me know a good time to exchange notes.
P.S. - You can also click on our website for a detailed overview.
—------------------------------
2nd Email: (Case study and Value proposition)
Dear ABC,
Just a quick follow-up on my previous emails. It would be great if we connect over a quick call to discuss
how Client can assist (COMPANY NAME) to enable:
● 5X Increase in Repeat Customer Visits
● 10X Increase in Life Time Value of Customer
● 3X Decrease in Cart Abandonment
● 10X Increase in Average Order Value
I am attaching the case-study for one of our clients that correctly highlights our proven-capabilities.
===========
3rd Email: (Youtube, Capability deck link)
Hi ABC,
I've tried reaching you multiple times to demonstrate how Client, AI tool would help you drive
predictable growth to your existing D2C eCommerce business using real-time, data-driven
decisions.
I'd be happy to explain our value proposition and share our experience working with many of your
industry peers. If you can spare some time, we can discuss it over a quick call.
P.S. – Enclosed is a link to a high-level overview on our capabilities. Request you to go through the same.
================
4th Email: (Followup email based on stats)
Hi Abc,
I've viewed some product on your online store several times in the last week to see if I'd receive any type
of email referencing it, I did not.
Understanding what products site visitors are browsing/clicking on is essential for converting expensive
products. Client makes this super easy for you to put into action: Browse Abandonment Email
Here a few stats that speak to the power of Browse Abandonment:
● Average open rate 52.79%
● Average click-through rate 10.87%
● Average revenue per recipient $1.35
If this piques your interest, let's connect and discuss further.
================================
Last Email to everyone:
1st Email: (Exploring all the possibilities)
Dear ABC,
I hope you are doing great!
My team has been trying to get in touch with you. I see you’re busy replying at the moment. Could you
please revert with a number 1-2-3 that best describes your response?
1. Please call me!
2. Too busy, let’s connect next week, please.
3. I am currently not interested in an evaluation.
When you engage with Client, you identify a contextual audience which your facebook ads manager can
refer to create more look alike audiences, thereby increasing the reach and probability of more sales. This
will help you to boost your current revenue and profitability.
Waiting for your response.
================
2nd Email: (Free Trial)
Dear ABC,
Still waiting for your update on us.
Being persistent as I am confident that Client AI tool would help you drive predictable growth to your
existing D2C eCommerce business using real-time, data-driven decisions.
Currently we are offering a free trial for the first 14 days to start with, post that it presents tier-based
pricing which is designed to easily scale with your business based on your store's monthly revenue and
contact list.
ABC, should I be speaking with someone else at your company regarding D2C eCommerce growth
strategies for your company? Just wanted an update from you to close the loop on our conversation.
