Facebook for Business Reviews & Product Details

Facebook for Business is a comprehensive suite of tools and services designed to help businesses of all sizes establish a strong online presence, engage with their target audience, and drive growth through the Facebook platform. By leveraging Facebook's vast user base, businesses can create customized pages, run targeted advertising campaigns, and utilize various features to showcase their products and services effectively. Key Features and Functionality: - Business Pages: Create and manage dedicated pages to represent your brand, share updates, and interact with customers. - Advertising Tools: Develop and execute targeted ad campaigns using Facebook's advanced targeting options to reach specific demographics and interests. - Facebook Shops: Set up an online storefront directly on Facebook, allowing customers to browse and purchase products without leaving the platform. - Messenger Integration: Communicate with customers in real-time through Facebook Messenger, providing support and building relationships. - Analytics and Insights: Access detailed performance metrics to understand audience behavior and optimize marketing strategies. Primary Value and Solutions: Facebook for Business empowers companies to connect with a global audience, increase brand visibility, and drive sales through a user-friendly platform. It addresses common business challenges such as limited reach, customer engagement, and online sales by providing tools that facilitate targeted marketing, direct communication, and seamless e-commerce integration. By utilizing Facebook for Business, companies can effectively promote their offerings, engage with customers, and achieve their business objectives in a cost-effective manner.

Seller

Meta Platforms, Inc

Discussions

Facebook for Business Community

Pricing

Pricing provided by Facebook.

CPM

Cost per 1,000 Impressions

CPC

Cost per Click

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Facebook for Business Integrations

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Integration information sourced from real user reviews.

Facebook for Business Media

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Michelle Lyn E.

Social Media Marketing Specialist

Small-Business (50 or fewer emp.)

12/6/2023

"My Facebook for Business Experience"

5/5

What do you like best about Facebook for Business?

I appreciate Facebook for Business's ease of use, quick implementation, robust features, high frequency of use, and seamless integration, making it efficient for marketing efforts. Review collected by and hosted on G2.com.

What do you dislike about Facebook for Business?

While it excels in many aspects, improving customer support responsiveness could enhance the overall experience for our business. Review collected by and hosted on G2.com.

What problems is Facebook for Business solving and how is that benefiting you?

For K's Kitchen Page, I leverage Facebook for Business primarily to advertise our delicious offerings with its easy implementation and frequent use. The platform's analytics provide valuable insights into our audience, helping refine our marketing strategy. While generally user-friendly, improved customer support could enhance the overall experience for better optimization. Facebook for Business helps us reach more people, get our brand out there, and engage with our awesome customers. Review collected by and hosted on G2.com.

Sam G.

Small-Business (50 or fewer emp.)

11/21/2023

"Great for small businesses with less employees but complicated for larger companies"

3.5/5

What do you like best about Facebook for Business?

It is great to be able to use Facebook to market your business and get detailed analytics about your page visitors Review collected by and hosted on G2.com.

What do you dislike about Facebook for Business?

The admin processes are quite complicated and you need a personal account to create a business page. This can be difficult if you have a large company with employees and want to create a new page for a new brand for example.

It's also very difficult to get hold of customer support as they send you round the houses to various help articles Review collected by and hosted on G2.com.

Verified User in E-Learning

Small-Business (50 or fewer emp.)

6/20/2024

"Helping to Build the Brand"

4/5

What do you like best about Facebook for Business?

I was able to extend the reach of my brand. National and international exposure. Review collected by and hosted on G2.com.

What do you dislike about Facebook for Business?

Unfortunately, because my reach got further some "bad actors" were able to get into my account and I had redo it. Review collected by and hosted on G2.com.

Ivan B.

Chief Executive Officer

Small-Business (50 or fewer emp.)

11/26/2023

"Comprehensive platform for advertising and marketing on social networks."

5/5

What do you like best about Facebook for Business?

The possibility of managing Facebook, Instagram, and their connections, in addition to all the configuration prior to Facebook ads, and now we can even manage aspects related to WhatsApp Business. It really is comprehensive. Review collected by and hosted on G2.com.

What do you dislike about Facebook for Business?

Some functions are not available to everyone. For example, the Facebook business messaging platform. Like the connection between Facebook and Instagram accounts, there are times when they generate errors. Just like when trying to connect WhatsApp Business to be able to reply to messages from the same platform. Review collected by and hosted on G2.com.

Diego C.

Ejecutivo de Marketing

Marketing and Advertising

Small-Business (50 or fewer emp.)

8/17/2023

"A platform of great help for businesses"

5/5

What do you like best about Facebook for Business?

It is a tool that allows you to make advertisements very easily. It also allows you to schedule stories and posts for Meta and Instagram for my business. Additionally, it lets you access both organic and paid statistics, to have more information when carrying out the next campaign. What helped me the most was when I was able to schedule my posts for the month in just a few minutes!! That saves a lot of time. Review collected by and hosted on G2.com.

What do you dislike about Facebook for Business?

While it is true that you can create advertising campaigns, I still feel that it doesn't have all the tools to be able to do a deeper analysis. For example, I can't access pixel information and for that I have to resort to the ads manager (business manager) and review the information. I would like artificial intelligence to be able to suggest campaigns based on history. That would save a lot of time. I would also like them to be able to advise people for the correct management of the platform, it would be very helpful. Review collected by and hosted on G2.com.

What problems is Facebook for Business solving and how is that benefiting you?

The ability to carry out paid advertising easily to promote my business. The fact that it is an interactive platform helps campaigns to be executed simply and allows me to understand the results provided. Facebook for businesses means an opportunity to grow my business on social media. Review collected by and hosted on G2.com.

Kazi K.

Small-Business (50 or fewer emp.)

8/24/2023

"It's a great tool once you get familiar!"

3.5/5

What do you like best about Facebook for Business?

I like how effective it is in creating brand awareness on the platform. It is easy to budget a boost and run. Reaching target audience is less precise due to privacy laws, but Facebook is the most effective. Review collected by and hosted on G2.com.

What do you dislike about Facebook for Business?

Cross integration and simultaneous boosted posting for Instagram can be much improved, currently, adding collaborators and creating call to actions requires me to post separately from Instagram itself. Review collected by and hosted on G2.com.

What problems is Facebook for Business solving and how is that benefiting you?

Facebook for Business makes it easy to manange all my marketing posts from one place. Boosting any particular post is a easy as 3 simple clicks. It is also very organized and easy to see how my posts are performing with Facebook for Business' easy to understand analytics reports. It allows me to identify how my clients are responding to certain content, and also helped me develop understand optimum times for each kind of content to maximize influence and exposure. Review collected by and hosted on G2.com.

Janet R.

Small-Business (50 or fewer emp.)

12/29/2023

"Managing my Business on Facebook is convenient using the tools in Facebook for Business."

5/5

What do you like best about Facebook for Business?

It has the tools that I needed managing my Social Media Accounts, the Facebook and Instagram. I can use the planner, to schedule my posts that I don't need to do it everyday. I can use it as a campaign/ads to build the brand of business. Review collected by and hosted on G2.com.

What do you dislike about Facebook for Business?

So far, I don't see anything yet that I dont like. Review collected by and hosted on G2.com.